Buyometric Upgrades its Travel Section to First Class

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Buyometric has launched its Travel section. It features UK and international destinations with typical savings of over 50%.

Buyometric

“Just because customers want to save money doesn’t mean they should put up with badly designed, cheap-looking, tacky websites!”

Buyometric has given a ‘free upgrade’ to the new travel section of its daily offers website, which can be found here.

Working with websites such as Groupon and Living Social, as well as holiday specialists such as Secret Escapes, the new travel section brings together “the web’s best travel deals” – typically special offers available for a very limited period with savings of over 50% - and often include complimentary extras such as dinner, champagne and spa treatments. The re-launched travel section helps users to quickly narrow down their search by destination, type of holiday and length of stay, and is ideal for uncovering the best short-term offers on weekend getaways in the UK, Mediterranean cruises, or even South African safaris.

London-based Buyometric is the UK’s leader in aggregating daily offers of a growing list of partners. As well as featuring on the website, offers are promoted through daily targeted emails tailored to each user according to their preferences. That means if you’re only interested in UK mini-breaks, you can receive a daily email containing only those special offers.

The travel section re-launch is part of a wider re-design of the Buyometric site, including a new fashion ‘collection’ bringing together the best fashion deals. By expanding the range of offers available on its website, and organising these into carefully curated collections, Buyometric aims to provide its user base with a virtual department store of diverse offers from across the internet.

“We’ve worked hard on our sleeker and more stylish design, and making our site much more user-friendly with search functions and browsability. Our new collections – including the new travel section - are part of that redesign, which sets us miles apart from other sites which aggregate offers”, says CEO Paul Fisher.

“Just because customers want to save money doesn’t mean they should put up with badly designed, cheap-looking, tacky websites!”

Notes to editors

About Buyometric:

Buyometric (http://www.buyometric.com) is the smarter way to find the web’s best deals, aiming to provide its user base with a virtual department store of diverse offers from across the internet. Buyometric sources offers from over 50 national and regional UK websites, and summarises them in one personalised email a day for hundreds of thousands of users.

Personalisation and targeting of offers to individuals is part of Buyometric’s DNA, and the reason why Buyometric has some of the highest customer engagement figures in the industry, including email open rates and sales conversions.

The business was launched in October 2010 after founder, Paul Fisher, set out to solve the problem of untargeted deal emails. Buyometric was profitable within eight months of launch and is based near London Bridge.

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Paul Fisher
Buyometric
0207 403 0227
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