(PRWEB UK) 30 September 2012
Superbreak, the UK’s city breaks specialist, is offering customers more ways to save this autumn with their range of great value breaks for the October half term holiday. With an even greater choice of short breaks and cheap weekend breaks, from UK & European hotel deals, theme park breaks, hotel and travel deals and added value offers, the tour operator hopes to provide even more choice, package flexibility and inspiration for those wishing to get away this half term.
For many, the October half term presents a last chance opportunity to get away before the run up to the busy Christmas and New Year festive season. Over the past 4 weeks, visits to the website via October half term related search terms were up almost 30% versus last year. Popular locations for 2012 October half term breaks include key city break destinations such as London, Edinburgh and York, with Chester Zoo, the Warner Bros. Studio Tour and Alton Towers the most popular attraction break packages booked over the two week booking window.
More recently, the company has recently announced its range of value added hotel breaks to offer customers greater value and savings on their next getaway. Sales for these offers are already proving popular with more to be added over the coming months. Most popular includes the 3 star Chesterfield Hotel, including bed and breakfast with dinner on the first night, plus free Chatsworth House tickets.
Throughout 2012, Superbreak has continued to strengthen its short breaks portfolio with Eurostar and mini cruise breaks to the continent and hotel and flights packages for those seeking sunnier climes. Alongside this, the introduction of more regional theatre and event breaks in some of the UK’s top cities, allows the firm to offer even more value, choice and inspiration no matter what the destination.
In 2011, over 36,000 passengers travelled with the tour operator on a short break over the October half term week, with the most popular products being UK based hotel breaks, theatre breaks, attraction packages and the company’s popular two night hotel and return rail deals to a variety of UK city break destinations.
Khalid Amin, Online Marketing Manager at Superbreak, commented: “Half term holidays in general are becoming a key time of year for us as families take the opportunity to spend time together prior to Christmas. With ‘Shrek the Musical’ closing in early 2013 and ‘The Lion King’ proving as popular as ever, our selection of West End Shows are already selling particularly strongly.”
Superbreak is the internet division of Superbreak Mini Holidays Limited, the market leader for short breaks and hotels throughout the UK and beyond, from hotels in York, London and Manchester to Paris and even Dubai. Superbreak is part of Holiday Break plc. Based in York, England, Superbreak specialises in booking city breaks in 2-5 star hotel accommodation throughout Britain for the leisure traveller. Superbreak also work with various travel providers offering a range of rail breaks, P&O mini cruise breaks, flights & more.
With 5000 plus hotel partners in worldwide locations from Manchester to Brighton, from London to Paris and with great availability and rates for theatre breaks, events at the O2 Arena, various popular attractions and national and international rail partners, Superbreak can offer an outstanding depth and breadth of UK and Overseas short break products.