AttorneyBoost.com Showcases its Pay for Performance Marketing at ABA’s GPSolo and Small Firm Conference October 11-13 in Seattle

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AttorneyBoost.com will be an exhibitor and participant in the 2012 ABA’s GPSolo and Small Firm Conference Seattle, Washington October 11-13. The company will showcase its leading pay-for-performance marketing strategy, answer questions, demonstrate functionality and register new users.

The ABA’s Seventh Annual GPSolo & Small Firm Conference will host AttorneyBoost.com as an exhibitor and participant during its October meeting in the Emerald City.

“As a practicing attorney, I’m excited to be part of the ABA’s GPSolo group,” said Jason Romrell, a practicing attorney and CEO of AttorneyBoost.com. “The sessions look great and I’m thrilled that we get to share in the excitement of the GPSolo’s 50th Anniversary.”

While lead generation is not a new concept in many industries, many lawyers are unfamiliar with the concept of buying leads. Buying advertising is similar to buying leads, but quality lead generation services operate on a pay-for-performance basis where they are paid only when they deliver prospects.

Legal lead generation is still in its infancy, but the market is already getting crowded with inexperienced businesses hoping to make some quick money without focusing on quality. What sets quality lead generation services apart from the rest?

1. They have a staff of experienced technology and marketing experts.
2. They appreciate and understand ethics rules that affect attorney advertising and will have seasoned counsel on staff to assist with compliance and day to day issues.
3. Quality will be a priority, from live-validation to an easy-to-use return policy.
4. Dedicated customer service.
5. Options to control the types and quantities of leads.

In performing preliminary market research, AttorneyBoost.com came across dozens of attorney marketing websites offering services that were noncompliant with the most basic ethics requirements for attorney advertising. According to Jason Romrell, “knowing what attorneys want and where they struggle with lead generation is an important consideration in providing the best service possible. And being a practicing attorney, it’s not just a philosophical exercise for me. I won’t put my license to practice law at risk over a lazy or uneducated service provider and I hope other lawyers are equally cautious.”

AttorneyBoost.com aims to be different in all the right ways by providing an impressive ROI for each marketing dollar spent and focusing on quality services and quality relationships. To learn more, visit http://www.attorneyboost.com.

About AttorneyBoost.com
Attorney Boost delivers quality prospects searching for legal help to attorneys nationwide through highly focused marketing campaigns and proprietary internet technology. The company’s primary objective is to improve the return on every marketing dollar spent by participating attorneys, allowing them to focus less on marketing and more on the practice of law.

Media Contact: Jason Romrell
Attorney Boost LLC
500 N Rainbow Blvd, Suite 300
Las Vegas, NV 89107

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