...the best approach is to expose kids to these financial concepts in as many ways and at as many times as possible. Eventually it will stick.
MALIBU, CA (PRWEB) September 30, 2012
It is widely recognized that the lack of basic finance education among adults and teens is a serious problem in America and around the world. A new fantasy novel by Pepperdine University finance professor Craig Everett hopes to improve the financial literacy situation for children ages nine and up.
Toby Gold and the Secret Fortune is an urban fantasy, where a secret magical world of money and intrigue co-exists with the everyday world we all know. Toby grows up in foster homes in Wallingford, Connecticut, not knowing about this secret society until one day when he discovers secret messages encrypted into the stock ticker “crawl” that moves along the bottom of the screen on the financial news channel.
Toby’s shock only grows worse when he realizes that the secret messages are directed to him! His unique abilities with math and money have been noticed by the wrong people, and Toby is quickly sucked into a high-stakes life or death financial conspiracy that he is only able to resolve by using his amazing skills with money.
The book incorporates such financial literacy topics as: saving, investing, banking, entrepreneurship, time value of money (interest rates), return on investment, and basic financial statements.
“My purpose in writing this book is to introduce finance principles to both middle-grade children and young adults in an entertaining and fast-paced way, using fictional characters with which they can identify,” says author Craig R. Everett, a finance professor in the MBA program at Pepperdine University in Malibu, California. “Financial literacy is now a desperately important issue, particularly since the financial crisis,” Dr. Everett continues. “There is no silver bullet that instantly endows people with all the financial literacy training they need, so the best approach is to expose kids to these financial concepts in as many ways and at as many times as possible. Eventually it will stick.”
Toby Gold and the Secret Fortune will be available in bookstores and online on October 18, 2012. For more information, please visit http://TobyGold.com
Toby Gold and the Secret Fortune
Reading Level: 9 and up
Hardcover: 256 pages
Publisher: Fiscal Press (October 18, 2012)
Dimensions: 8.75 x 5.75 x 1.0 inches
About Craig Everett
Craig R. Everett was born and raised in Bangor, Maine. He began working at an early age, first at his father’s car wash, then later as a teenager in two separate pizzerias. He received his B.A. in Quantitative Economics from Tufts University, his MBA from George Mason University, and a Ph.D. in Finance from Purdue University. He worked in private industry for twenty years before becoming a business school professor.
Dr. Everett currently teaches corporate and entrepreneurial finance in the MBA program at the Graziadio School of Business and Management of Pepperdine University in Malibu, California. Dr. Everett also volunteers in public schools with Junior Achievement teaching financial literacy principles. He currently serves on the curriculum review board of the National Financial Educators Council.
The author lives in Newbury Park, California with his wife and five children.
About Fiscal Press
Fiscal Press is an independent publisher of unique and entertaining books related to business, economics, entrepreneurship and finance. Our social mission is the promotion of financial literacy. We specialize in literature that promotes wise financial decision-making.