We are also the only Facebook Ad course that is run by a Facebook Ad Agency. Most other courses are developed by marketers looking to make a quick buck. We are inside FB Ads every day and we share what works with our members.
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Melbourne, Australia (PRWEB) March 21, 2012
Leading Facebook ad campaign management company FB Ads Lab currently features a series of five blog posts on demographic targeting that will help people understand how social paid ads work. Company owner Jennifer Sheahan is a global authority on the subject of Facebook marketing, and through FB Ads Lab, she provides both coaching and done-for-you services.
Ms. Sheahan conducts the best Facebook ad training available as evidenced by the success her students have achieved. Many have started their own business while others have been hired by top advertising and marketing firms. Courses from FB Ads Lab are understandably first-rate with one of the world’s best Facebook ad specialists leading training.
“We are also the only Facebook Ad course that is run by a Facebook Ad Agency,” Ms. Sheahan points out. “Most other courses are developed by marketers looking to make a quick buck. We are inside FB Ads every day and we share what works with our members.”
There is certainly more to Facebook advertising than most online marketers are aware of. Ms. Sheahan and her team at FB Ads Lab have the expertise and experience to know just how to capitalize on the Facebook market. They know its distinct qualities and how to work with them.
“Social PPC is totally different from Google AdWords,” elaborates Ms. Sheahan. “Most courses completely overlook the psychological nature of social paid ads. The demographic targeting you can do with Facebook Ads is amazing. Our course teaches you exactly how to dive in to your market and communicate with them using Facebook - the worlds' no.1 social network.”
To get some preliminary insight on demographic targeting, those interested can check out the series of blog posts on the subject currently featured on the site. For instance, one of the posts involves language-targeting. The information she shares in it is vital to any advertiser intent on optimizing the capabilities of Facebook marketing. According to her, some of the potential uses for language-targeted ads or posts are:
- Events happening in other parts of the world/country
- Advertise language-specific webinars
- Geo-specific deals or contests
- Let fans know of new branches/stores opening in their area
- News relevant only to certain areas
Ms. Sheahan expectedly shares a more in-depth discussion of this topic in her Facebook advertising course, which covers the very methods, strategies and techniques she and her team use for their clients. It is clearly a high-value product, and signing up for it has advantages beyond the obvious learning gained, in fact.
“We are the first program ever to offer weekly updates covering all of Facebook's many changes. Our members are always 'in the know' and never have to be concerned about what the changes to Facebook mean for them,” states Ms. Sheahan.
Businesses owners can definitely make Facebook advertising work to significantly boost their profit. FB Ads Lab can do it for them or show them how it’s done.