Launches Google Keyword Tool For Its Members

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Individuals can now gain insight into how they can incorporate Google tools into their website for improved results with traffic, keywords, and linking.

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This tool does not handle your SEO for you. However, it will provide you with an excellent idea of the keyword sets that are worth your time, says Matt Gerchow, founder of

The use of keywords is probably one of the most important factors when it comes to gaining substantial ranking in Google. With continuous changes to algorithms and how searches are performed, it is becoming more important for websites to make use of content keywords properly and focus on SEO. Although everyone cannot become an expert at implementing SEO onto their website, it is still possible to reap the benefits of using keywords related to content on the site. One way that this can be further optimized is to use the new Google keyword tool, which has recently been introduced on The new tool comes with a vast amount of information that individuals can use to update and increase traffic on their current sites.

The tool is fairly self-explanatory and easy to use. Individuals will type in the URL of their website and a related keyword in order to get stats and information on how many times that keyword has been used on their website. It is a way to provide more insight into keywords that need to have more focus, or whether a site is truly using keyword content to its advantage. There are many other Google keyword tools that can be used, however this external keyword tool is the most recent of additions. Google also provides a great video that examines how to choose keywords for sites and advertisements in order to get the best results. When combined with some of the many other Google tools that are available, individuals can use this information to optimize and transform their websites into more profitable endeavors with proven results.

It is important to understand that these Google tools are not a replacement for SEO, nor are they capable of handling SEO for the user. However, the tools are a good way to gauge which keywords should be focused on as individuals transition into using SEO on their websites. Tools can be a good source of information about traffic, links, keywords, and other types of research. By gaining information from the use of these tools, individuals can combine statistics with other marketing and optimization techniques in order to produce the most high quality site within their niche. Since the tools are ultimately created for those who display ads via Google, provides some additional information so that individuals can get the most out of the tool for improved results with their search engine optimization endeavors. For more information about how Google tools can be used to improve any website or its rankings, visit

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Matt Gerchow
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