The Real Estate Helpers Trial Exciting New Pricing Method

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Both home sellers and buyers in Melbourne can find more success with the new property advertising strategy devised by The Real Estate Helpers: listing properties with a price guide that clearly indicates where the sellers have set their "reserve."

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The method entails listing a property with a price guide of "less than" the seller's preferred amount—this way, individuals aiming to find properties to purchase will have a clear idea of the maximum price they can pay to purchase the property.

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In an effort to prove that ‘honesty really is the best policy’ and that there is a fairer and more accurate way of advertising houses for sale, Melbourne-based real estate specialist The Real Estate Helpers is testing a new price-quoting method that could make the process of buying or selling a home much easier for all involved.

The method entails listing a property with a price guide of "less than" the seller's preferred amount—this way, individuals aiming to find properties to purchase will have a clear idea of the maximum price they can pay to purchase the property.

The Real Estate Helpers recently made use of this method in advertising a historic property near the town of Clunes in Victoria. Originally known as "Hogg's Inn," the stone homestead from the 1850s has been renovated and extended and now offers three bedrooms, two bathrooms, and a French country-style kitchen; it sits on 3.2 hectares of land north-west of Ballarat.

The property was listed with a price guide of "Less than $500,000."

"It's a really honest way of pricing a property," Lloyd Jenman of The Real Estate Helpers says. "I ran it past the owner and she thought it was fantastic."

The Real Estate Helpers has a goal of providing property owners with home buying and selling solutions that serve as highly effective alternatives to the dubious strategies employed by traditional real estate agents. The new price quoting method offers a refreshing way of presenting properties for sale that can direct more qualified buyers to the right properties.

"Under-quoting the likely selling price of a property, in an effort to attract more buyers, hurts sellers as much as it does buyers,” Jenman explains. "Under-quoting is a hot topic at the moment. Buyers are sick of being lied to. And that’s why we decided to turn the current pricing model used by most typical real estate agencies in Melbourne upside-down."

Selling with a Real Estate Helper enables owners to sell their house for the best price with the lowest stress. Owners seeking to sell their Melbourne metro properties get a free listing on RealEstate.com.au, a personalised property promotional plan that keeps the owners informed of every new development, excellent service from specialist real estate photographers, and personal service from a "Jenman-trained" agent.

Free online advertising on RealEstate.com.au, Australia's number one property site, gives sellers greater opportunities to be found by serious buyers searching for quality real estate online. The Real Estate Helpers' trained team facilitates private inspections of the houses to ensure that the property is safe and secure the entire time that it is on the market.

For homeowners comfortable with showing their property themselves to prospective buyers, The Real Estate Helpers also offers their innovative service called HelpSell. Clients can save thousands of dollars on agents' fees by showing buyers through the house themselves while Jenman's trained team takes care of everything else (free listings on major real estate portals, professional real estate photography, attention-grabbing copywriting, comprehensive reports on the home's market value, and valuable presentation advice for maximising the selling price).

"Selling a house is easy if you know what to do. The problem for homeowners is most real estate agents focus more on helping themselves than they do on helping you," Jenman points out.

"Selling a property is one of the biggest financial transactions you may make in your life... That’s why a careful and considered approach is so important and we’ve made it a hallmark of The Real Estate Helpers."

Aside from providing clients with effective alternative real estate options, The Real Estate Helpers is also keen on training motivated and success-driven individuals looking for lasting real estate careers to become part of its team. "There’s no limit to your future within our company if you have big goals, an open mind, a thick skin, and genuinely care about people," Jenman encourages. "Combine that with hard work and there’s no limit to your income and growth possibilities in our company."

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