SalesPortal, Point B to Host Webinar: The Relevance of Voice in a Mobile Marketplace

Discussion to focus on how contact center partnerships can drive customer acquisition, loyalty

REDWOOD CITY, Calif. (PRWEB) October 09, 2012

SalesPortal (http://www.salesportal.com), the first partnership marketing network for enterprises with contact centers, and Point B, a management consulting firm, today announced they will co-host a webinar entitled, Relevance of the Voice Channel in a Mobile Marketplace, at 10am PT on Thursday, Oct. 18.

SalesPortal enables companies with contact centers to present their customers with relevant offers from marketing partners at the end of sales and service calls, generating new revenue streams in the process. Interested customers are live-transferred to the partnering companies, providing these partners with a new low-cost, high-quality customer acquisition channel. SalesPortal is a cloud-based solution with the functionality to match up partner companies, create and manage campaigns, present relevant end-of-call offers to the agent desktop and transfer calls to partner contact centers.

The webinar will focus on how contact center partnerships can drive customer acquisition and loyalty as mobile is taking the spotlight in marketing strategies.

“The customer voice channel in a mobile world can be utilized as a strategic differentiator and a revenue center,” said Joe McFadden, SalesPortal’s VP of marketing and a webinar presenter. “We’ll discuss ways for marketing professionals to reframe their strategies to produce a more powerful and unified approach that includes the customer voice channel. And, we’ll target part of the discussion to how contact center professionals can extend their service mandates.”

Register for the Relevance of the Voice Channel in a Mobile Marketplace webinar.

About SalesPortal

SalesPortal is the first partnership marketing network for enterprises with contact centers. The patented cloud-based technology enables companies to engage customers with relevant end-of-call offers in sales and service contact centers. Leading global brands use the platform as a core component of their customer engagement and customer acquisition strategies. Marketing and contact center executives adopt SalesPortal as an incremental revenue source and an extension of existing marketing partnership programs. SalesPortal has been recognized for its innovation by a number of organizations, including the Red Herring Top 100 Americas Award, the Direct Marketing Association Innovation Award and the ATA Technovation Award. For more information, visit http://www.salesportal.com.


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