Central Illinois Marketing Firm Awarded for Outstanding Video Production; Business Builders Honored with National Telly Awards for Online Video, Online Commercials

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The Telly Awards has named Business Builders as a Silver and Bronze winner in the 33rd Annual Telly Awards outstanding video production in the categories of online commercials and online video. With nearly 11,000 entries from all 50 states and numerous countries, these awards are truly an honor. Business Builders creates effective videos for organzations throughout Central Illinois, with service areas including Bloomington, Normal, Peoria, Champaign, Urbana, Decatur, Springfield and Rockford.

The Telly Awards has a mission to honor the very best in film and video.

Bloomington, IL –The Telly Awards has named Business Builders as a Silver and Bronze winner in the 33rd Annual Telly Awards outstanding video production in the categories of online commercials and online video. With nearly 11,000 entries from all 50 states and numerous countries, these awards are truly an honor.

The Silver Telly Award was received for a video produced for the McLean County Child Protection Network; the video was shown during a recent fundraiser event which raised $106,000 for the organization. The Bronze Telly Award was for an educational video piece created for the McLean County Health Department. The piece entitled, Truth Is: A Flu Story, warned viewers of the reality of the H1N1 virus. These videos and more can be seen on http://www.effectivevids.com, Business Builder’s landing page devoted to all things video.

The Telly Awards is the premier award honoring outstanding local, regional, and cable TV commercials and programs, the finest video and film productions, and online commercials, video and films. Winners represent the best work of the most respected advertising agencies, production companies, television stations, cable operators, and corporate video departments in the world.

For its 33rd season, the Telly Awards once again joined forces with YouTube to give the public the power to view and rate videos submitted as part of the People’s Telly Awards. In addition to recognition from the judging panel that selects the Telly Awards winners, known as the Silver Telly Council, the Internet community also helps decide the People’s Telly Awards winners.

A prestigious judging panel of over 500 accomplished industry professionals, each a past winner of a Silver Telly and a member of the Silver Telly Council, judged the competition, upholding the historical standard of excellence that Telly represents. The Silver Council evaluated entries to recognize distinction in creative work. Entries do not compete against each other, rather entries are judged against a high standard of merit. Approximately 25% of entries are chosen as winners of the Bronze Telly, and less than 10% of entries are chosen as winners of the Silver Telly, the industry’s highest honor.

“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, Executive Director of the Telly Awards. “Business Builders’ accomplishment illustrates their creativity, skill, and dedication to their craft and serves as a testament to great film and video production.”

Business Builders is a full-service marketing and sales outsourcing company that specializes in the creation of effective organizational video. The award winning video production studio is located at 201 N. Prospect, Suite 3 in Bloomington, IL. The firm services all of Central Illinois including: Bloomington, Normal, Peoria, Champaign, Urbana, Decatur, Springfield and Rockford.

In February of 2012, the firm was awarded with three Gold ADDY® Awards for creative excellence in the categories of interactive marketing/social media, website design and special event/campaign materials. ADDY® Awards are presented by the American Advertising Federation (AAF) and are the world’s largest and toughest advertising competition.

Individuals seeking more information about video and the many organizational applications available are encouraged to contact Business Builders directly at 309-827-7977. Work samples may be found online at http://www.youtube.com/BusinessBuildersTV.

To find out more about the Telly Awards visit tellyawards.com, the ADDY® Awards at aaf.org.

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Jennifer McCarron
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