Evolve Composites Rebounds Cold-Temp Sales Trend With Hot New Fire Pit Kit

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Introduction of the Highly Anticipated Fire Pit Kit Promises to Set Winter Sales on Fire

Sales are temperamental just like the temperatures of the seasons. Spring’s warm temperatures thaw out the cold season sales. Summer incites hot sales to coincide with scorching temperatures. But as Fall arrives and turns into Winter, home improvement sales go back into hibernation. Why not heat up your Fall and Winter sales with Evolve Composite’s newest product design, the Fire Pit Kit.

The Fire Pit Kit is a three-ring kit constructed of Evolve’s patented Evo-Crete Concrete resulting in a lightweight composition while maintaining extreme durability. Unlike other fire pits on the market, Evolve’s Fire Pit Kit comes at nearly 1/3 the weight comparatively and ¼ the cost! “The kit is easily assembled and dis-assembled for simple mobility and resists heat transfer far better than traditional concrete materials,” explained Steve Rizoti, Evolve Composites’ Director of Sales – Home Improvement and Building Materials. “With the home improvement market soaring in the summer months, the Fire Pit Kit is the perfect addition for winter sales growth. Families are investing more money on their yards, decks and outdoor living areas. The Fire Pit Kit will allow them to extend the time they can spend outside during the cool months of the season.” The Fire Pit Kit can be used as a permanent backyard accessory, or it can be taken apart for seasonal storage or even used while camping. The versatility of the kit is limitless. The Fire Pit Kit joins Evolve Composites’ growing lineup of other innovative home improvement products on the market today.

The Garden Block, Evolve’s most recently introduced home and garden product, is rapidly reshaping the landscape of the home improvement arena. The Garden Block is a non engineered, lightweight concrete block made up of the advanced Evo-Crete formula that provides superior strength at a fraction of the weight of traditional garden blocks and edgers. Weighing less than 18 pounds each, these blocks are a third of the weight of traditional edgers on the market today. The Evolve Garden Block is available in two complimentary faces as well as 3 natural earth-tone colors. Its visual appeal and lightweight attributes are not the only aspects of the block causing a stir, but also its versatility to be resized using a simple hand saw to accommodate those hard to fit places often found while completing a lawn edging or garden bed project.

While Evolve’s Handi-Block precast lightweight deck block has been on the market for a few years, its growth in sales volume continues to lead the way for deck builders across the country. Much like the Garden Block, Handi-Block is constructed using the same Evo-Crete special formula that utilizes concrete and recycled poly fibers to create a product that has superior strength and produces a smaller carbon footprint than traditional aggregate concrete. Home improvement DIY customers and contractors can utilize these multi-purpose foundation blocks for a broad range of projects that include garden sheds, decks, patios and raised walkways. “Once our customers grasp the fact that our products weigh a third of competitive products, the choice is clear and they are choosing Handi-Block and Garden Block for their home improvement projects," Rizoti said.

Evolve Composites manufactures their products with Evo-Crete, which is a fiber reinforced cellular concrete. This technology creates a dynamic cellular structure with a fiber reinforcement to provide extreme strength and durability while weighing up to three times less than traditional aggregate based concrete. Other products manufactured by Evolve Composites include: Evo-Steps Pavers, Polyslab Utility Base Equipment Pad, PolyConX Polyslab Connector, Evo-Crete Generator Pads, Evo-Crete Hurricane Pads, Evo-Crete HVAC Equipment Pads, Evo-Slab HVAC Equipment Pads, Evo-Lite HVAC Equipment Pads and Polyslab Equipment Pads. Evolve Composites also distributes a variety of PVC pipe and PVC fitting products, as well as innovative accessories such as the Magjumper, which is a magnetic tipped testing and troubleshooting lead.

Evolve Composites will be showcasing their remarkable lineup of home improvement products at the 2012 Orgill Fall Dealer Market in Las Vegas, NV August 16-18.

Evolve Composites is a Columbia, Maryland based company with manufacturing plants in Alabama, Florida and Maryland along with a national sales and marketing office in Houston, Texas.

For more information, call toll free 1-877-386-5522 or visit http://www.evolvecomposites.com

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Debbie Long
Evolve Composites
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