We hope to develop a venue that inspires visitors’ interaction by creating messages that speak to people from all over the world, said Lauren Wilkison, founder of Clearly Stated Content.
Gatlinburg, TN (PRWEB) October 16, 2012
Digital marketing agency Clearly Stated Content is pleased to announce its new client relationship with the Gatlinburg Convention and Visitors Bureau. Clearly Stated Content has been retained to plan and manage Gatlinburg’s social media campaigns; including Facebook, Twitter, Youtube, Pinterest, Google +, and blogging initiatives.
The one-year client relationship will be driven by monthly themes that will both introduce Gatlinburg to new visitors and rekindle memories for previous guests, reinforcing the destination’s brand. Gatlinburg’s natural beauty and array of attractions, shopping and dining options draw vacationers from the Southeast and all across the nation. Clearly Stated Content, as a local digital and social media marketing agency, is attuned to the unique getaway opportunities that Gatlinburg offers, and looks forward to integrating all of Gatlinburg’s social media channels to produce a cohesive and engaging experience for travelers.
“Bringing together our unique vision for Gatlinburg’s social media with the thriving presence that the destination has already established is a very appealing challenge,” said Lauren Wilkison, founder of Clearly Stated Content. “Our goal through engagement with Gatlinburg visitors is to form a valuable relationship allowing interactors to reminisce about their favorite memories, share their experiences, stay up to date with Gatlinburg events, and envision their next trip to the Smokies. We hope to develop a venue that inspires visitors’ interaction by creating messages that speak to people from all over the world."
The Gatlinburg Convention and Visitors Bureau enjoys an established following on Facebook, Twitter and other social media platforms and is anticipating an exciting year ahead as it continues to reach out to loyal vacationers and welcome new friends.
Vicki Simms, interim director of the Gatlinburg Convention and Visitors Bureau, believes that the monthly theme approach to unifying Gatlinburg’s social media messaging is on point, since Gatlinburg is a true four-season destination.
“We are excited to welcome Clearly Stated Content to our marketing team,” said Simms. “Reinforcing the notion of choosing Gatlinburg as the destination of choice for the traveler's next getaway and keeping them informed is the goal of our social media endeavors. We are confident that CSC will help us continue to build our visitor base and keep Gatlinburg top of mind.”
As a nationally renowned destination for family vacations, romantic getaways, weddings, group escapes and outdoor adventures, Gatlinburg’s small town charm and the grandeur of the Great Smoky Mountains provide the perfect setting for the wide range of activities that beckon to travelers from all 50 states and around the globe. Whether visitors want to hike a trail, shop for treasure at the hundreds of local shops, play at one of dozens of attractions, or simply enjoy an unhurried meal and a stroll along Parkway, Gatlinburg offers Southern Appalachian hospitality at its best.
To learn more about Gatlinburg travel, attractions and accommodations, Follow Gatlinburg on Facebook, Twitter, Youtube youtube.com/gatlinburgdotcom, Pinterest pinterest.com/gatlinburgtn, Google + gplus.to/gatlinburgcvb and Gatlinburg Blog mygatlinburg.wordpress.com.
About Clearly Stated Content
Clearly Stated Content is a digital marketing agency offering a full suite of services – from compelling copywriting to targeted social media campaigns to marketing performance evaluations meant to pinpoint areas of potential growth, improve results, and generate a higher return on a company’s marketing investment. With more than 15 years of experience in digital advertising, Clearly Stated Content’s team leverages a company’s online assets and harnesses new technologies to get the most out of every marketing campaign.
For more information on Clearly Stated Content’s social media marketing campaigns, including its Goal Focused Marketing consultation services, please contact:
Clearly Stated Content
Twitter: @LaurenWilkison and @ClearlyStatedCo
Phone Number: (865) 325-9289