’s Reena Gupta Recognized by CRN as One of the Top Women of the Channel

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We have invested the time and resources into fulfilling our commitments to and through the channel.

TargetRecruit, a leading provider of web-based Recruitment CRM for the staffing and recruiting industry, today announced that Reena Gupta, CEO, has been recognized by UBM Tech Channel’s CRN as one of the top Women of the Channel. CRN’s annual list recognizes nearly 300 female executives across vendor channel organizations, distributors and solution providers for their accomplishments over the past year, and the far-reaching impact they are having on the technology industry going forward. This year’s Women of the Channel were chosen by the editors of CRN based on their achievements as executives and the amount of influence they wield over the technology channel. These women represent a changing trend in a traditionally male dominated industry.

Reena Gupta is presently CEO of, cloud based Applicant Tracking and CRM Recruitment Software. She is also President and CEO of Avankia LLC, a cloud consulting firm specializing in consulting, implementation, application development and customizations. Reena is considered a Subject Matter Expert on topics related to the Recruiting and Staffing Industry, Recruitment Business Process Optimization, Cloud Recruiting, Cloud Software Development and SaaS. The Recruitment Platform has been hailed as a NextGen Recruitment Solution providing staffing and recruiting businesses with a more flexible, scalable, and integrated recruitment platform to manage every recruiting business process including social media, sales, marketing, payroll, timesheet, healthcare staffing credentials management, background screening and assessments integration. This is the second year that Reena has been honored by CRN’s Women of the Channel.

“We honor and congratulate this list of influential women who are dedicated to supporting the mission of the channel,” said Robert Faletra, CEO, UBM Tech Channel. “For years, we have identified and celebrated the women who have made an indelible mark on the technology industry through unmatched innovation and razor focus on meeting the needs of the IT channel community.”

“I am certainly honored to be selected for CRN’s Women of the Channel," said Ms. Gupta. "There are many, many outstanding women that have progressed the IT industry with creativity, charisma and dedication, so I am humbled by the recognition. My philosophy on channel development is simple, both TargetRecruit and our channel partners are committed to mutually beneficial results. We have invested the time and resources into fulfilling our commitments to and through the channel."

A special feature of the Women of the Channel is in the June issue of CRN magazine and expanded coverage of The 100 Most Powerful Women of the Channel will be featured online at

About TargetRecruit

TargetRecruit is a leading Applicant Tracking System and Recruitment CRM built on the platform and serves staffing and recruiting companies on every continent. It is one of the most highly recommended recruiting applications on’s application marketplace, AppExchange. Staffing and recruiting firms worldwide use TargetRecruit as an end to end recruitment solution because of the flexibility, mobility and ease of customization. TargetRecruit provides their clients ONE system to manage recruiting, sales & marketing, accounting & payroll, time sheet tracking, approvals, and robust reporting. TargetRecruit also supports their clients with consulting services to help them configure and customize the application according to their unique business processes and requirements. is the first end-to-end recruiting application on’s business application marketplace, AppExchange.

The company is headquartered in Nashville, Tennessee, with centers in Bangalore, India, Sydney, Australia, and Minsk, Belarus.

For more on TargetRecruit, visit or call 1-877-739-2818
About UBM Tech Channel

UBM Tech Channel, a UBM company is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With more than 30 years of experience and engagement, UBM Tech Channel has the unmatched channel expertise to execute integrated solutions for technology executives, managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. To learn more about UBM Tech Channel, visit us at
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About UBM plc (

UBM plc is a leading global business media company. We inform markets and bring the world’s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

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Manish Nair
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