New Tool Improves Brain Performance

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Brain Wealth has introduced the Brain Portfolio Tool™ to improve brain performance on and off the job. Brain Wealth founder Phyllis Strupp describes 10 warning signs of a stuck brain, and how the Brain Portfolio Tool™ can help re-activate the brain's innate capacity for adapting to achieve goals (neuroplasticity).

To achieve your goals in 2013, your brain has to grow some new synaptic connections. Is it up to the task?

Brain Wealth has introduced the Brain Portfolio Tool™ to improve brain performance on and off the job. Brain Wealth’s founder Phyllis Strupp will be introducing the Brain Portfolio Tool™ and its applications for personal and professional use at these upcoming conferences:
•Club Manager’s Association of America World Conference in San Diego, February 2013
•Million Dollar Roundtable Annual Meeting in Philadelphia, June 2013.

A stuck brain may be the culprit behind an inability to achieve goals, according to Strupp. Research has confirmed that the brain must grow new synaptic connections to support changes in thinking and behavior. This process alters the brain chemically and physically over time, until eventually the desired action becomes routine.

The hallmark of a healthy brain at any age is this ability to build new synaptic connections to adapt to challenges and achieve goals, referred to as “neuroplasticity” or “brain plasticity.”

A stuck brain is failing to learn and grow, opting for the easier path of maintaining the status quo. Strupp identifies 10 key warning signs of a stuck brain:

1.    Disengagement
2.    Excessive talking or silence
3.    Hostility
4.    Interpersonal conflict
5.    Lack of focus
6.    Loss of motivation
7.    Negative affect (miserable facial expression)
8.    Procrastination
9.    Resistance to change
10.    Stress-related health symptoms

According to Strupp, “With over 100 billion neurons and some 500 trillion synaptic connections, the 3-lb human brain is the most complex structure in the universe. No one should feel bad about having a stuck brain—it happens to everyone at some point.”

To re-activate the brain’s innate capacity for neuroplasticity, Strupp has developed the Brain Portfolio Tool,™ which provides a color-coded overview of five important brain asset categories and an approach for identifying the most underinvested brain area. By increasing activity in the least-invested area, the brain's overall integration (teamwork) and performance is enhanced, helping the brain move from stuck to successful in achieving goals. “The brain is like a chain: it is only as strong as the weakest link,” Strupp says.

This article is adapted from Strupp's essay, "Brain Wealth: Building a Fully Invested Brain" in the upcoming publication “Fitness, Spa and Wellness in the Private Club” from the Club Manager’s Association of America.

About Brain Wealth
Brain Wealth equips leaders and managers to improve personal and group productivity through original programs about improving the brain's performance. Brain Wealth’s dynamic programs help business owners, executives, management teams, sales people, technical experts, trainers and others: For more information about Brain Wealth programs and the Brain Portfolio Tool visit

About Phyllis Strupp
Brain Wealth founder Phyllis T. Strupp, MBA, is an award-winning author and brain coach, speaking to audiences around the US on how to keep the brain fully invested to boost productivity, teamwork and wellness. Her background includes a “Brain Research in Education” Certificate from the University of Washington in Seattle. Before establishing Brain Wealth, Strupp had a 30-year business career, including an MBA in Finance from Columbia University and financial positions at the New York headquarters of the Dun and Bradstreet Corporation and Equitable Life and 20 years of sales and sales training experience with Northwestern Mutual.

For speaking or interview inquiries, contact Phyllis Strupp by phone at (480)488-5858 or by email: Phyllis(at)brainwealth(dot)org

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