(PRWEB UK) 7 January 2013
Hairtrade, the UK's leading retailer of hair extensions, hair care and beauty products has announced that it has added an exciting new collection to its Redken range.
Intra Force by Redken is a collection of hair care products specially designed for hair that is thinning and helps to maintain the density of natural, thinning hair.
Consisting of powerful targeted technology, Intra Force helps to reduce the rate of hair loss whilst cleansing excess sebum from the scalp and invigorating the hair from root to tip.
The Intra Force range consists of System 1 for natural thinning hair, and System 2 for colour treated, thinning hair. Both systems are for daily at-home use, and include three steps including a shampoo, toner and scalp system. The regimen helps to target thinning hair whilst improving the hairs condition and System 2 is also safe to use on colour treated hair.
Commenting on the new addition to the range, Keven Kou, Managing Director of Hairtrade.com said “When we first introduced Redken to Hairtrade it was extremely popular, especially the styling products. Over the last few months we’ve seen an increase in the demand for more targeted treatments and hair care for hair that is thinning which is a very common problem.”
He continued, “We decided to look into a dedicated range for thinning hair but one that could also cater for those with colour treated hair and Redken was the obvious choice with its Intra Force System.”
The three step system starts with a gentle shampoo to cleanse and remove impurities and excess sebum which helps to maintain a healthy scalp environment. Step two is a nourishing toner to detangle the hair and improve manageability whilst making hair appear fuller. The final step is a fast absorbing daily scalp treatment containing Aminexil, which helps to target hair loss for hair that looks fuller and thicker.
The Redken Intra Force range is available now from Hairtrade.
Established in 2005, Hairtrade (owned by I&K International Limited) is now one of the leading distributors of online hair care and beauty products across the UK and Europe. Hairtrade provides a wide range of hair extensions (http://www.hairtrade.com/ ), hair care products and hair electrical brands.
Hairtrade provides a wide range of 100% human hair extensions mainly, human hair weaves, I&K clip in Hair Extensions and pre-bonded hair and European hair extensions. Among its top brands are I&K 100% Human Hair and Remy Hair, Top Model and Jessica Simpson hair. In addition to its 100% human hair extensions the company also provides synthetic hair extensions, wigs, hairpieces, hair extensions accessories and tools, as well as an extensive range of hair care products from brands such as Tigi, Loreal, Schwarzkopf, Goldwell, Matrix, Fudge, Keune, Sexy Hair and many more.