HolidayIQ.Com Bookings Grow from Rs 20-Rs 250 Crores per Month in a Year

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Online bookings - 55% | Offline bookings - 45%

This increase in booking transaction value is a direct outcome of the big increase in site audience which in turn has been led by the sharp focus on traveller feedback, particularly hotel reviews. - Hari Nair, Founder & CEO, HolidayIQ.com

HolidayIQ.com, the premier holiday information portal powered by India's first and biggest travel community, generated holiday booking enquiries & online booking searches worth close to Rs 250 crores in December 2012, going up 10 fold from about Rs.20 crore in the same period last year. 70% of these transactions were for hotel bookings and 30% for booking all-inclusive holiday packages. Of all of these transactions generated, online travel agencies garnered 55% share and traditional travel agents got 45%.

HolidayIQ.com is the largest repository of accommodation & tourism destinations in India with a massive database of over 30,000 hotels, resorts, home-stays, camps and guesthouses across over 1300 Indian tourism destinations. HolidayIQ.com is the only website in the world that allows for booking across all of these varied accommodation options in India. While 7000 of these hotels are bookable online through HolidayIQ.com on major online travel agencies, the remaining are bookable though a big national network of traditional (offline) travel agencies created specifically for this purpose. This unique approach, offering both online & offline booking, is tailor-made for the vagaries of India's widely dispersed tourism industry and provides a comprehensive booking solution to Indian travellers.

Mr. Hari Nair, Founder and CEO, HolidayIQ.com stated, “This increase in booking transaction value is a direct outcome of the big increase in site audience which in turn has been led by the sharp focus on increasing traveller feedback, particularly hotel reviews".

HolidayIQ.com is not a travel agent but India's leading travel planning website powered by reviews contributed by millions of Indian travellers. After finding all the information needed to plan holidays, travellers can compare hotel availability and prices among all leading online travel agencies from within HolidayIQ.com and proceed to book with the vendor of choice. Alternatively, they can search, find, connect with & request for customized packages from over 1000 traditional (offline) Indian travel agents who specialize in various tourism destinations in India and abroad. HolidayIQ.com also lists a large number of standard & unique packages from various hotels & agents. These tools coupled with the large volume of credible traveller community contributed content on the website provide Indian travellers with a comprehensive set of options to book their next holiday.

About HolidayIQ.com:
HolidayIQ.com is India’s largest holiday information portal powered by India's first & biggest travel community - its purpose is to unleash the power of user opinions to create a smarter Indian traveler.

HolidayIQ.com has about 30000 Indian hotels & 1300 Indian destinations listed on the website and is used by 45 Lac Indian travellers every month for planning their trips.

HolidayIQ.com is not a travel agency and does not do bookings at all. HolidayIQ.com is also not partially or fully owned by any travel agency or hotel chain or any other travel industry player. Therefore HolidayIQ.com is fully independent and can provide travellers with truthful information not affected by any requirements to sell specific travel products.

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Nihal Shaikh

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