Symbology, Inc. Purchases Tire Label Distributor, Advantage ID

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Advantage ID, distributor of tire labels and related products, has been purchased by their vendor, Symbology, Inc.

With our barcode and custom label expertise, and Tim’s in-depth tire industry knowledge, we look forward to....expanding our product line to the commercial and retail tire industry.

Symbology, Inc. has completed the purchase of its preferred retread tire label distributor, Advantage ID. Having worked successfully together in the manufacturing and distribution of tire label products for more than two years, both parties decided it was time to make the relationship even better by officially combining forces.

With the added resources of Symbology, and the industry experience of Advantage ID (ADID), clients will see benefits in the expansion of available tire label products and related supplies. The efficiencies of combined offices will also allow continued affordability of quality products.

“I take great pride in announcing the acquisition of Advantage ID by our partner Symbology, Inc.,” smiles Tim Loden, President, Advantage ID. “My goal since forming Advantage ID was to become the premier supplier of retread shop consumable products (barcodes, shipping labels, printer product, business forms, etc.) to the commercial tire industry. The goal remains the same -- to date, ADID supports close to 500 commercial tire locations throughout the US and Canada.” Advantage ID will continue as a tire product division of Symbology, Inc., with Tim as division president.

John Gorowsky, Vice President Sales & Marketing for Symbology, is equally pleased. “With our barcode and custom label expertise, and Tim’s in-depth tire industry knowledge, we look forward to further increasing our market share, as well as expanding our product line to the commercial and retail tire industry”.

Check Symbology’s web site for further information Or contact Client Services at 800.328.2612 x 0, clientservices(at)symbology(dot)com.

Tire industry product information is also available on Advantage ID’s website

About Us:
Symbology, Inc., established in 1980, is a specialty manufacturer of sequentially numbered barcode labels, featuring custom and standardized industry-specific label products for library, blood, tire, fresh produce, medical, and material handling. In addition, they are a leading provider of digital barcode files including the GS1 DataBar coupon code. An ISO 9001:2008 certified company; they also offer a complete line of inspection / verification equipment. In 2012, Symbology, Inc. also purchased their tire label distributor, Advantage ID and expanded their tire product offering.

Customers around the globe choose Symbology for high quality products, technological expertise, and unsurpassed customer service. Offices are located in Maple Grove, Minnesota. Web address:

Inquiries may be directed to Judy Dodson at Symbology, Inc., 7351 Kirkwood Lane North, Suite 126, Maple Grove, MN, 55369. Phone 763.315.8056, or jdodson(at)symbology(dot)com.

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John Gorowsky

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