Amazon Web Services Selects Automated Insights as a Semi-finalist

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Automated Insights, the world leader in producing real-time, high-quality personalized content from big data, has been selected as a semi-finalist in the Amazon Web Services (AWS) Global Start-up Challenge

“We believe the future of content is reaching one user among millions in real-time, with a story written for and about them, from their data."
-Robbie Allen, Automated Insights’ Founder and CEO

Automated Insights, the world leader in producing real-time, high-quality personalized content from big data, has been selected as a semi-finalist in the Amazon Web Services (AWS) Global Start-up Challenge. AWS received over 2,500 applications for the 2012 Challenge, with applications coming from every state in the US and from 84 other countries. Automated Insights was selected as one of six semi-finalists in the Big Data & High Performance Computing category.

The AWS Start-up Challenge is one of the most competitive awards for early stage technology companies. In total, there were 24 semi-finalist companies chosen in four categories: Big Data & High Performance Computing, Business Applications and Consumer Applications and Gaming. Two finalists per category will be named sometime in early January, with grand-prize winners named in San Francisco on January 24th.

“We are honored to be selected as an AWS Start-up Challenge Semi-finalist,” said Robbie Allen, Automated Insights’ Founder and CEO. “We could not do what we do without Amazon and AWS. We believe the future of content is reaching one user among millions in real-time, with a story written for and about them, from their data. So whether it is a recap of how their fantasy team played, how their financial portfolio performed, or how close they are to meeting their sales goals, the story is about them. And because of that, they care a great deal about it.”

Automated Insights’ sophisticated artificial intelligence platform sifts through large data sets to spot interesting patterns, trends and insights, and then describes those findings in plain English with the tone, personality and variability of a human writer.

“This is a totally new type of content. We are reaching individual users with hyper-personalized stories based on their data, producing them in real-time, cost effectively and for a user base of millions,” said Allen. “There is no other way to produce content like this without automation and there would be no way to automate and publish that content at our scale without the use of AWS.”

About Automated Insights, Inc.
Automated Insights, Inc. is revolutionizing the content creation process with technology that automatically transforms raw data into narratives (articles, summaries, headlines), visualizations (charts, tables, graphs) and interactive applications (mobile and Twitter/Facebook–based social applications). The company's software is able to convert large datasets into written word summaries that highlight key trends and insights. Automated Insights is helping companies in a variety of markets (such as finance, real estate and sports) realize the full potential of their data assets. In essence, the company uses technology to humanize big data, and automate knowledge and insight at scale and in real-time. To learn more, visit http://www.automatedinsights.com.    

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