Fairytale Brownies Unveils New Products at Winter Fancy Food Show

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Fairytale has taken the next step in gourmet treats with the introduction of new cookies in four flavors and Half-Size Brownies wrapped in clear film. Visit Booth #1364 to see and sample.

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Fairytale Cookies are baked in four varieties: Peanut Butter, Double Chocolate, Caramel Pecan and Toffee Chocolate Chip.

It was time to branch out beyond our brownie beginnings. Customers were asking for variety, so the next logical step for us was cookies.

Visitors to the NASFT Winter Fancy Food Show in San Francisco, will have the opportunity to see and sample Fairytale Brownies’ gourmet products, including new Fairytale Cookies and Half-Size Brownies. Fairytale Brownies will exhibit at Booth #1364 from Jan. 20-22 at the Moscone Center.

Baked with the same premium, all-natural ingredients used in Fairytale’s signature brownies, the new, 3.25”round individually wrapped cookies – Caramel Pecan, Double Chocolate, Peanut Butter and Toffee Chocolate Chip – are available for purchase for retail in cases of 60 (mixed or single flavor). Fairytale Cookies also are included in combination gifts with brownies for drop ship customers.

“It was time to branch out beyond our brownie beginnings,” David Kravetz, co-founder said. “Customers were asking for variety, so the next logical step for us was cookies.”

In addition, Fairytale Brownies will introduce new Half-Size Brownies packaged in clear film to entice customers into indulging in fudgy, chocolatey, homebaked goodness.

Fairytale’s Half-Size Brownies are available in three flavors - Original, Cream Cheese and Walnut. Each brownie is center cut and a single serving - a perfect size for a convenient, on-the-go snack or for catering or foodservice.

Come view and taste Fairytale Brownies and Fairytale Cookies at Booth #1364. Co-founder Eileen Spitalny will be at the show.
All Fairytale Brownies products can be refrigerated for 30 days and frozen for 6 months. Fairytale Brownies and Fairytale Cookies are certified kosher for dairy.

FAIRYTALE BROWNIES - Baking since 1992, Fairytale Brownies is known for its rich Callebaut brownies. Every batch of brownies is baked by hand using a 55-year-old family recipe and all natural ingredients including pure creamery butter and farm fresh eggs.

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Alyssa Andrews

Eileen Spitalny
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