Harris Teeter Moves to Web dSignShop SaaS

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Retailer Simplifies IT Processes by Moving to Full-Service Cloud-Based Solution from AccessVia

"Harris Teeter already had the benefits of our publishing platform yet saw enormous incremental benefit from adopting the SaaS version,"
says Dean A. Sleeper, TVP & CEO of AccessVia,

After a rigorous competitive analysis, Harris Teeter, Inc. has selected AccessVia Web dSignShop SaaS for printing in-store shelf-edge signs. Web dSignShop SaaS is deployed via an enterprise cloud-computing model and delivers the best of both worlds to retailers: sophisticated and scalable signing systems without the hassle of operating the technology.

Harris Teeter has been self-hosting Web dSignShop since 2004, relying on internal IT resources to operate and run the system. Looking to simplify IT processes, the retailer began evaluating other options. With Web dSignShop SaaS, implementation, maintenance and support services are handled by AccessVia, minimizing the involvement of a retail organizations’ IT staff and technical infrastructure.

“It’s very exciting for us,” says Dean A. Sleeper, TVP & CEO of AccessVia, “because Harris Teeter already had the benefits of our publishing platform yet saw enormous incremental benefit from adopting the SaaS version. The reduction of effort, increase in responsiveness, and overall flexibility is why every new implementation of our platform this past year was SaaS. Harris Teeter is among many of our existing customers who choose to migrate to SaaS for those compelling advantages.”

Harris Teeter also wanted to improve store associates’ efficiency while working in the aisles. With the newly updated AccessVia Mobile In-Aisle extension, store associates will use handheld devices and scan product barcodes in the aisle to create replacement shelf tags and signs.

Web dSignShop SaaS is one of the many powerful tools in the AccessVia Publishing Platform. The AccessVia Publishing Platform gives retailers control over all aspects of designing, publishing, managing, and measuring shelf-edge product merchandising. With AccessVia, retailers seamlessly deliver print and digital promotions to stores for immediate availability or to central print service providers for high-speed production. Stores can re-print from centrally produced batches. The same system produces digital signs and ESLs -- ensuring consistency across all customer touch points. To measure the success of promotions and understand store activity, the platform can also deliver analysis and reports of store activity and provide intelligence on how promotions impacted sales.

Retailers surveyed in the 2012 RIS Software LeaderBoard gave AccessVia consistent and overwhelming high marks –- placing the company in twenty-two top ten lists for customer satisfaction, performance, ease of installation/integration, quality of support and service, total cost of operations, return on investment, technology integration, product reliability, and was listed as a company that retailers would recommend.


About Harris Teeter
Harris Teeter, Inc. (Harris Teeter), a wholly-owned subsidiary of Harris Teeter Supermarkets, Inc., was co-founded in 1960 by North Carolina grocers W.T. Harris and Willis Teeter. Harris Teeter now operates over 200 stores in eight states and the District of Columbia and is traded under Harris Teeter Supermarkets, Inc. on the New York Stock Exchange.
In addition to its retail stores, Harris Teeter also owns grocery, frozen food, and perishable distribution centers in Greensboro, NC and Indian Trail, NC, as well as a dairy in High Point, NC.
Harris Teeter is headquartered in Matthews, NC and has approximately 25,000 associates.

About AccessVia
AccessVia designs and deploys cost-cutting solutions for shelf-edge signs, labels, digital signs and electronic shelf labels (ESLs). The AccessVia Publishing Platform is licensed for use by retailers in over 55 countries, 25 languages, and more than 60,000 stores worldwide including Target, Best Buy, Staples, Walgreens, and Kroger. The AccessVia Enterprise Cloud-Computing Platform delivers full systems and support to retailers looking for faster deployments and minimal infrastructure and operations.
Get the right content and price, at the right location and time, tailored for execution efficiency regardless of the publishing method. For more information, visit http://www.accessvia.com.

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Gaylene Meyer
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