Monte Carlo Fan Co. Unveils New On-Trend Designs, Styles At Dallas Market

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First Introductions Since Feiss-Monte Carlo Brand Merger

The new Tuscany fan by Monte Carlo takes its design cue from vintage fans from the 19th and 20th centuries.

“We have a new and expanded design team in place for Monte Carlo. This is just the beginning of their collaborative efforts whereas they’re bringing their differing design influences to the table," according to Feiss-Monte Carlo Fan Co. Maria Scutaro.

RYE, NY (January 15, 2013)—Monte Carlo Fan Co., which specializes in trend inspired, fashion forward ceiling fans and accessories, will unveil its new-for-2013 ceiling fans at the Dallas International Lighting Market at the Dallas Market Center, 2100 North Stemmons Freeway, Showroom #4010-TM. While the Lighting Market will run January 17-21, the Feiss-Monte Carlo Fan showroom will open one day early on January 16.

The new fans are the first introductions from the company since its brand merger with Feiss in 2012. According to Feiss-Monte Carlo Fan Co. president Maria Scutaro, Lighting Market-goers will see a wider variety of looks, designs and styles. “We have a new and expanded design team in place for Monte Carlo. This is just the beginning of their collaborative efforts whereas they’re bringing their differing design influences to the table,” she said. “We want to grow the Monte Carlo business with thoughtful, original aesthetics merged with the kinds of features our customers want in a fan.”

New Monte Carlo Fans for 2013:

Tuscany
The new-for-2013 Tuscany 52” fan from Monte Carlo Fan Co. takes its design cue from period original vintage fans from the 19th and 20th centuries. The Tuscany has a Roman Bronze finished housing with four, curved solid wood Chestnut Wash finish blades—combinations found in today's interior design trends. ENERGY STAR® certified, this fan has an efficiency of 92 (CFM/Watts) at high speed. Tuscany also has an included, two-in-one remote (combo hand-held/wall mount).

Araya
Monte Carlo Fan Co.’s new Araya fan has a sleek, ultra-modern design with eight, thin, square-edged blades and a Brushed Steel finish housing. Its integrated light fixture—housed in Opal Etched glass—has both LED uplights and downlights, which, with the fan’s 58” blade sweep, makes Araya a bold addition to any space. A two-in-one remote is included (combo hand-held/wall mount).

Dakota
Influenced by the transitional-style lantern looks of the Dakota outdoor lighting collection by its sister brand Feiss, this new damp-rated Dakota fan by Monte Carlo has 52” Walnut/Russet finished blades; an Espresso finish housing; and integrated, White Opal Etched glass light fixture that uses two, 13-watt compact fluorescent lamps; and an included two-in-one remote (combo hand-held/wall mount). Dakota is also available in a Heritage Bronze housing with Walnut/Russet blades and an integrated light fixture with Aged Oak glass.

Aviary
On-trend with vintage bird cage aesthetics, the new Aviary fan by Monte Carlo has a rustic charm with a Dark Bronze housing and an Opal Etched glass light cage. It features four, 52” Zebra Wood-finished blades and uses three, candelabra 60-watt lamps (included) in its integrated downlight. Aviary also has an included two-in-one remote (combo hand-held/wall mount).

Old School
The new-for-2013 the Old School fan by Monte Carlo evokes feelings of a breezy and light summer cottage with its bell-shaped Sandblasted Decorative glass lights and Distressed White, beadboard wood blades. With a 52” blade sweep, Old School features a Distressed White housing, a three-speed pull chain and a slide reverse switch. It uses three, candelabra 60-watt lamps.

Vintage Industrial
The new Vintage Industrial fan by Monte Carlo is inspired by old metal salvage finds such as the fog light from a steamer ship, an alternator and hardware bolts. Vintage Industrial uses two, 35-watt halogen lamps (included) in its integrated light fixture and also comes with a two-in-one remote (combo hand-held/wall mount). This fan is available with a Roman Bronze housing and matching Roman Bronze-finished blades or a Rustic Iron housing with matching Rustic Iron-finished blades.

Radial
The new Radial fan by Monte Carlo features a design pattern around its Roman Bronze housing which was inspired by the 90-degree plies of radial tires. Other automotive inspired design details can also be seen in the integrated light fixture and on the blade irons. The five, 52” blades, in a dual Coffee Bean/Toasted Almond finish, highlight the Opal Etched glass. Radial has a three-speed pull chain and a slide reverse switch. It uses two, 13-watt compact fluorescent lamps (included).

About Feiss-Monte Carlo Fan Company
For more than 50 years, Feiss has offered a full line of high-quality interior and exterior residential lighting and portables in addition to ceiling fans through its Monte Carlo brand. Monte Carlo specializes in trend inspired, fashion forward ceiling fans and accessories in a wide variety of styles, sizes and finishes. With pride in its past and a commitment to the future, employees from coast to coast and across the globe all work together to continually deliver the very best in lighting and service. For product information or to find a nearby dealer, visit http://www.montecarlofans.com and/or http://www.feiss.com.

About Generation Brands
As the parent company of Feiss and Monte Carlo, Generation Brands is one of America's leading companies serving the lighting, electrical wholesale, home improvement, home décor and building industries. Generation Brands has an outstanding portfolio of fashionable and functional lighting fixtures, ceiling fans and decorative products that provide value and growth for its customers and end-users. The company’s success is derived from its ability to provide its customers and end-users with superior service, leading edge design and outstanding quality. Generation Brands continues to increase marketing investments and develop operating and product synergies that enhance its value to the many markets it serves.

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Sherry L. Bale
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