LIDA360 to Host Personal Branding Workshop Open to the Denver Public on January 25

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Open to the public for the first time, LIDA360’s acclaimed personal branding workshop provides Denver professionals the tools to gain a competitive advantage in the workplace by gaining control of their personal brand and reputation.

Lida Citroen, Reputation Management and Personal Branding Expert

Being able to articulate your brand is a key to career success! In this workshop, I will show you how to be a great brand ambassador for your employer – and enlist brand champions for BRAND YOU!

Lida Citroën, principal and owner of LIDA360, will offer her highly sought after personal branding workshop to the public for the first time ever on January 25, 2013 at 7:30AM at the Hilton Garden Inn in Denver, Colorado.

This half-day workshop is aimed at those searching for a job, promotion, clients or those wanting to set themselves and / or their services apart from competitors.

Participants will learn how to develop a personal brand, identify their target audience, create their reputation management strategy, and project confidence through social media, networking, image and body language.

“Being able to articulate your value is a key to career success! In this workshop, I will show you how to build a powerful personal brand and enlist brand champions for BRAND YOU!” added Lida Citroën.

For more information on this workshop or to register, visit

LIDA360 is a brand consultancy firm, based in Colorado. Principal Lida Citroën is an international branding and reputation management expert who designs and enhances the identities of companies, executives and individuals globally. Citroën practices an integrated approach to branding, marketing and communications that enhances the total customer experience and reduces the investment for success.

The author of the book, "Reputation 360: Creating power through personal branding," (Palisades Publishing, 2011), Lida is an accomplished speaker who engages audiences with her empowering message about managing your personal brand and reputation. Lida presents programs for corporations, conventions and non-profit organizations around the U.S. She can be reached at 800.314.5060 or

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