Seventh Annual Satmetrix Net Promoter Conference to Focus on the Heart of Customer Experience

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Dell,, SIEMENS Energy Inc. and others share how strategy, innovation and customer feedback lead to business results

Satmetrix®, the Net Promoter® Software Company, will hold its seventh annual Net Promoter Customer Experience Conference on Jan. 31- Feb. 1, 2013 at the Eden Roc Renaissance in Miami Beach. This year’s conference will focus on the heart of customer experience by concentrating on customer loyalty, gaining the competitive edge and living the customer experience philosophy. Attendees will learn how adopting a complete Net Promoter system delivers impressive business and economic results.

Executives from leading companies and industry experts will come together to share best practices for using Net Promoter as a systematic way to improve customer experience and brand loyalty. Conference sessions will demonstrate how elevating a company’s Net Promoter system and using the score effectively can give it an advantage over the competition and differentiate it. Attendees will also discover how to use social media strategically to turn vocal customers into loyal promoters and increase positive social sentiment.
More than 30 business leaders will illustrate how they have used Net Promoter to increase customer loyalty and business performance. Keynote speakers include:

  •     Joseph Jaffe, author of Flip the Funnel
  •     Fred Reichheld, author of The Ultimate Question 2.0, Bain Fellow and founder of Bain & Company's loyalty practice`
  •     Bobbi Dangerfield, president, commercial sales operations, Dell
  •     Charlie Chase, president and CEO, FirstService Brands, Inc.
  •     Richard Owen, co-author of Answering the Ultimate Question and Satmetrix CEO
  •     Wendy Lea, CEO, Get Satisfaction
  •     Don Peppers, founding partner, Peppers & Rogers Group
  •     Deborah Eastman, chief customer officer, Satmetrix

The conference will also feature case studies and perspectives from business leaders at EMC, Symantec, ShelfGenie Franchise Systems, TeamHealth, Driven To Excel, Member Loyalty Group, United Rentals,, G Adventures, NO NET Solutions, Kronos Incorporated, SIEMENS Energy, Inc., Starlims, HouseMaster, Forrester, and Ipreo. These presentations will cover increasing profits, leveraging the Net Promoter Score, gaining loyal customers, building a companywide Net Promoter culture and more.

Visit the conference website for more information and to register:

About Net Promoter

Net Promoter is both a customer loyalty metric and a discipline for using customer feedback to fuel profitable growth in businesses. Developed by Satmetrix, Bain & Company and Fred Reichheld, the concept was first popularized through Reichheld’s book The Ultimate Question, and further explored by Richard Owen and Dr. Laura Brooks in Answering the Ultimate Question, which takes an in-depth look at how leading companies are using Net Promoter to drive business improvements around the customer experience. Net Promoter has been embraced by leading companies worldwide as the standard for measuring and improving customer loyalty.

About Satmetrix
Satmetrix is the leading provider of cloud-based customer experience software for companies worldwide. As co-developer of the industry-leading Net Promoter methodology, its applications deliver full process support to help companies reduce customer churn, mobilize loyal promoters, generate more powerful insights and drive customer obsession through accountability. With experience on more than 700 deployments in 40 languages, Satmetrix has the knowledge to accelerate the success of customer experience efforts using Net Promoter. Satmetrix is headquartered in San Mateo, Calif., with offices in London, New York, Atlanta and India.

Net Promoter® is a registered trademark of Satmetrix Systems, Inc., Bain & Company and Fred Reichheld.

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Joan Gurasich

Rosalie Morton
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