“The updated MICROspikes footwear traction system is a reflection of this. Our customers asked for more support in the back of the foot and we happily developed a cleat that delivers just that..." Danny Giovale, Founder, Kahtoola
Salt Lake City, UT (PRWEB) January 23, 2013
Today, at opening day of the Outdoor Retailer Trade Show, Kahtoola, a company with a passion for the outdoors, announces the new technology to be added to their award winning MICROspikes® footwear traction system. The Kahtoola brand, founded by Danny Giovale after suffering a serious fall while hiking due to lack of traction, has long been synonymous with high quality performance equipment and the MICROspikes® footwear traction system is a manifestation of the brand's mission. Heralded by reputable publications such as BACKPACKER for its outstanding design and performance, MICROspikes® footwear traction system has been a necessary piece of outdoor equipment for over seven years. Today, Kahtoola adds an additional Quad Cleat to the back heel of the MICROspikes® footwear traction system providing superior traction and stability on wet and slippery surfaces.
Since its launch in 2006, MICROspikes® footwear traction system has transformed the way men and women experience the outdoors - be it urban adventures or country mountaineering. Lightweight, adaptable and affordable, the MICROspikes® footwear traction system was honored as a recipient of the 2012 BACKPACKER magazine Editors’ Choice Award, the most prestigious award in the outdoor industry, given annually to products in recognition for their outstanding innovation in design, materials and/or performance.
“We take great pride in listening and adapting to customer feedback,” said Danny Giovale, Founder, Kahtoola. “The updated MICROspikes® footwear traction system is a reflection of this. Our customers asked for more support in the back of the foot and we happily developed a cleat that delivers just that, while maintaining Kahtoola product standards.”
Featuring their patented traction technology, MICROspikes® footwear traction system stretch easily over any shoe or boot. The addition of two stainless steel spikes to form the Quad Cleat provides superior stability and traction on various terrains - from ice to packed snow to wet rocks and even concrete. Lightweight, flexible, and now with added support, Kahtoola’s MICROspikes® footwear traction system get you where you need to go with ease and precision.
Founded in 2001, Kahtoola offers innovative, high-performance outdoor products that get people where they want to go. Kahtoola is a new generation of company with a conscience, determined to improve the quality of the outdoor experience and make a difference in people's lives. The company demonstrates this core value by donating one-percent of its profits to help preserve indigenous mountain cultures worldwide.