BuySeasons and Celebrate Interactive Name Dev Mukherjee as New CEO

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Mr. Mukherjee appointed CEO of BuySeasons, a leading online specialty retailer in personalized party supplies and costumes, and Celebrate Interactive, the holding company that includes BuySeasons, Evite, the market leader in online invitations, and Liberty Advertising.

BuySeasons, a leading online specialty retailer in personalized party supplies and costumes, announced today that Dev Mukherjee has been appointed CEO. Mr. Mukherjee was most recently SVP and President of Sears Holdings’ Home Appliances business for stores and online. Dan Haight - who has shepherded the growth of the company to become the leading ecommerce retailer of party supplies and costumes - will be stepping down and leaving the company in February.

Mr. Mukherjee will also be CEO of Celebrate Interactive, the holding company that includes BuySeasons, Evite – the market leader in online invitations – and Liberty Advertising. Celebrate Interactive is part of Liberty Interactive’s portfolio of ecommerce companies that includes QVC, Provide Commerce, Bodybuilding.com and Backcountry.com.

“We are delighted to have Dev join the Liberty Interactive family. His unique experience in retail, technology and operations makes him a great leader for Celebrate and will help us further leverage our Evite and Liberty Advertising businesses,” stated Greg Maffei, Liberty Interactive president and CEO. “We thank Dan for his many years of service and contributions to Celebrate Interactive.”

About Celebrate Interactive, Inc.
Celebrate Interactive, based in Wisconsin, is the largest online retailer and supplier of costumes, accessories, seasonal décor and party supplies for year-round celebrations and entertaining through their BuyCostumes.com, BirthdayExpress.com, and partner sites. Additionally, Celebrate Interactive operates the leading digital invitation brand Evite and Liberty Advertising. Celebrate Interactive is a wholly owned subsidiary of Liberty Interactive Corporation.

Dev Mukherjee Bio
Dev Mukherjee was previously at Sears Holdings in Hoffman Estates, IL where he ran a number of businesses, including Home Appliances, Toys, Seasonal and Outdoor Living. Prior to Sears, Mr. Mukherjee worked at IBM, Microsoft and Ingres Corporation. He has an MBA from the Massachusetts Institute of Technology.

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Karen Van Ert
BuySeasons, Inc.
(262) 901-2000 x1109
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