New Smartphone App Developed to fight Organized Retail Crime

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Strickland Security & Safety Solutions, a consulting, security and safety company with staff who have more than 35 combined years of retail loss prevention at Macy’s and other retailers, developed Retail Net-Alert, a smartphone application to help combat organized retail crime through awareness and communication.

More than 96 percent of retail stores report being a victim of organized retail crime. This kind of crime costs retailers $15 billion to $37 billion a year, most of which has to be absorbed by the consumer. It's not just simple shoplifting. There is an increase in volume and aggressiveness of the criminal acts. It causes price hikes of 2 percent to 8 percent. Patterns can be discovered if awareness is increased.

Retailers are not the only ones who are affected by organized retail crime. Innocent shoppers can be unknowingly caught in the middle when they purchase stolen items from these criminal enterprises through vendors like shops and flea markets. With a high resale value and prime economic conditions, criminals are making millions on selling stolen health, food and beauty items such as energy drinks, baby formula, razors and cold medicines to consumers who are simply looking for a good deal. Deal seeking shoppers are unknowingly putting themselves and their families at serious risk of ingesting and using spoiled, expired and ruined merchandise.

The National Retail Federation ranks the top 10 cities for organized retail crime, or ORC. Here are the top 10 cities in 2012:

  •     Atlanta
  •     Baltimore-Washington, D.C.
  •     Chicago
  •     Dallas
  •     Houston
  •     Los Angeles-Orange County
  •     New York-Northern NJ
  •     Miami
  •     Phoenix
  •     San Francisco-Oakland

Strickland Security & Safety Solutions has created a smartphone application and Web reporting system to help combat these crimes. “The best method to combat the multi billion-dollar Organized Retail Crime problem is to take a collaborative approach that factors in people and technology,” said Rob Strickland, President of Strickland Security & Safety Solutions and former regional vice-president of loss prevention at Macy’s department stores. The Retail Net-Alert App provides its users with a wealth of information at their fingertips, including a description of the incident, the subjects involved, details on the merchandise targeted, vehicles used and any related photos. The system was designed to assist retail loss prevention executives and merchants with providing ORC incident notifications to their peers and neighboring locations. The App, available for both Android and Apple products -- and soon to be released for Blackberry -- alerts all stores to deter further theft. It's the solution to increasing retail theft awareness. Demonstrations are available when you visit the website

Raymond Glaze
Strickland Security & Safety Solutions, LLC
About Strickland Security & Safety Solutions:
Based in Atlanta, GA, Strickland Security & Safety Solutions is a full service security and safety company that provides consultation, resources and services to businesses and communities in a professional and cost-effective manner.
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