A powerful yet clear and concise book that addresses fears about the online world and empowers us to take full control.
Santa Rosa, CA (PRWEB) January 28, 2013
After years in an industry cloaked by smoke and mirrors, Kerry Rego is ardent about educating clients on the truth about social media and “owning” their online presence. Many are shocked to learn just how much misinformation exists. Now this tech superhero has written a powerful yet clear and concise book to address our fears. Written in an educational format with proven action plans that have helped hundreds of clients take control, “What You Don’t Know About Social Media CAN Hurt You: Take Control of Your Online Reputation” is designed to get readers to understand the tools available to them, how to maneuver online, and how protect their name. Filled with honesty, humor, and non-threatening non-tech lingo, everyone can benefit their reputation. Click http://bit.ly/KRCbook to purchase, book Kerry to speak or teach at 707-520-4572 or email: Speaker(at)KerryRegoConsulting.com.
After working with some of the most popular governmental and business organizations in the area and with many who felt simply out of control and frustrated with all things online, Kerry quickly realized the need to address these issues. The internet is here to stay and cannot be ignored. Kerry’s book is geared for those who doubt the value of digital media, don’t want to use online tools, but need to understand the risks of inaction when it comes to their reputation. Her specialty is helping everyday people navigate and understand the confusing world of new media (http://kerryregoconsulting.com/speaking/). Her book is easy to understand, non-threatening, and covers: the meaning of reputation management, risks and liabilities, the effect digital resources have on how business is being conducted today, how even the most basic online tools are useful in maintaining a positive reputation, managing a brand crisis online, legal issues, privacy and communication policies, an Action Item list to get a damaged reputation upgraded, and a simple strategy to keep it clean with minimal effort and cost. Reputations are being exalted and smeared online every single day and this book arms people with the tools to protect their name.
“Kerry is one of the very best business resources and I highly recommend her workshops and services. She’s always on top of all matters related to techy-social media stuff and that’s a good thing because it means I don’t have to be.”
Geralin Thomas | A&E “Hoarders”
About Kerry Rego:
Kerry Rego started her consulting firm, Kerry Rego Consulting, in 2006 and has 20 years professional computer experience (http://kerryregoconsulting.com/about-kerry/). She is a highly sought after speaker on all issues online. She is a guest lecturer for Sonoma State University’s Executive MBA Program on Reputation Management and Social Media. She is the leading social media consultant in Sonoma County and aside from being the trainer for the County of Sonoma, social media instructor for City of Santa Rosa Recreation and Parks Department, lead trainer for California Community Colleges Web4Biz program; she is also a monthly columnist for the North Bay Business Journal and other outlets. Her firm provides technology and social media education, training, implementation, and support.