Commuter Bike Manufacturer Linus Bike Wants Cyclists to Play it Safe

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After extensive research on cyclist safety by the Transport Research Laboratory, concluding that safety gear may not be as helpful as thought previously, Linus Bike asks the cycling community to practice extreme safety while sharing the roads with motorists.

On January 31,2013, Linus Bike, a commuter bike manufacturer and advocates for cyclist road safety, urges bicyclists and motorists to practice road safety after research by the Transport Research Laboratory concluded that the rhetoric of bright reflective jackets improving rider conspicuity may not always be true.

According to The Guardian, the Transport Research Laboratory (TRL), “examined decades of research on the ways by which motorcyclists can increase their visibility.”

The TRL report states that there is significantly more research on motorcycle visibility than on bicycle visibility. The Guardian reported that the TRL authors “looked at 12 studies dating back as far as 1969, a number of which seemed to show that a fluorescent jacket or similar garb made riders more visible.”

One study from 2011, reports The Guardian, suggested that drivers were more likely to see moving motorbikes if there was a greater color contrast between the rider’s clothing and the background. From 2012, “depending on the road and traffic the most visible rider apparel could be a high-vis jacket, a white jacket or even a black jacket.”

The TRL's report states that “the results are interesting in that they show the previously held assertion that a bright reflective jacket will improve rider conspicuity may not always be true. [T]he message seems to be that the most conspicuous outfit will be dictated by the lighting conditions and local environment at the time, which may be extremely variable within the confines of even a fairly short ride.”

The TRL report concluded that “Given that environments may differ over even fairly small changes in time or location, there is not likely to be a one-size-fits-all solution, meaning that motorcyclists need to be aware of the limitations of whichever interventions they use.”

“We believe that every ounce of safety matters most when sharing the road with moving vehicles,” comments Jason Latty, Linus Bike sales representative. “As a commuter bike manufacturer, it’s important for us to understand any kind of report on cycling safety. We aspire to have 100 percent safe roads for cyclists one day, but until then both motorists and cyclists must share the road as safely as possible.”

Linus Bike is a California-based bicycle manufacturer that specializes in creating vintage style city bikes and commuter bikes. Not simply a bicycle company, Linus Bike sells a complete line of accessories for the environmentally conscious and for those who have a fondness for European style bicycles and the great tradition of European cycling.


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Scott Darrohn
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