SIPREMIUM 2013 Set to Further Spearhead Korean Gifts and Homeware Market

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The 23rd annual SIPREMIUM, Korea’s top show for Premium Gifts and Homeware, will be held from March 6th to 9th 2013 at Coex, Seoul.

Thousands of corporate gifts and homeware items at SIPREMIUM

As the only Korean exhibition in the global corporate sales and gifts market to receive official approval from UFI, SIPREMIUM places high emphasis on top-level quality and uniquely designed goods. SIPREMIUM 2012 was a huge success with 407 exhibitors (591 booths) of whom 74% expressed interest in participating again this year. SIPREMIUM 2013 will be held from March 6-9 2013 at Coex, Seoul.

SIPREMIUM stays on-top of market trends by leading industry change and improvement. Current key words encompassing the global gift and promotional sales items industry include ‘Eco’, ‘Design’ and ‘Smart’, and SIPREMIUM strives to incorporate these themes into the show. One development to be reflected in this years’ exhibition is the growth of the Smartphone accessory items market alongside the soaring use of Smartphones. The Smartphone accessory market is expected to grow continuously with innovative, technological and uniquely designed products in particular gaining popularity as premium gifts. Furthermore, the demand for practical and efficient products made of eco-friendly materials is growing in line with environmentally conscious consumer preferences. All of this and more will be on show at SIPREMIUM 2013.

In addition, SIPREMIUM is this year branching out to provide further enjoyment and business opportunities to visitors. In 2013 SIPREMIUM will incorporate a diverse selection of concurrent shows including the Quilt Show, DIY show and Traditional Market Pavilion. Visitors can enjoy colorful displays of beautiful quilts, learn how to make their own gifts and homeware items, and experience the history of Korea through traditional pieces with a modern twist.

SIPREMIUM also provides an opportunity for those interested in doing business in the Korean gifts and corporate sales marker to meet potential partners and build up a strong domestic network through a specialized 1:1 Biz-Matching Program. SIPREMIUM’s specialized 1:1 Biz-Matching Program will optimize buyers’ business opportunities through exclusive, pre-arranged meetings with domestic exhibitors at the show. During the program, qualified buyers from all around the world and local companies will be able to share their information and discuss further cooperation.

To visit SIPRIMIUM and participate in the special programs prepared for overseas visitors; please pre-register for free entry online on the event’s official website SIPREMIUM is THE best place to explore the Asian promotional goods market!

To watch interviews with buyers and attendees at SIPREMIUM 2012, please click here or here.

Won Jeong Choi
Coex Global Business Unit

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Won Jeong Choi
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