Digital Paymeter Signings Signal Strong Momentum for Digital Subscriptions

Publishers control 100% of revenue with Digital Technology’s metered approach

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Digital Paymeter has had a successful launch and the 2013 forecast continues to look great.

Dan Paulus
President
Digital Technology International

Springville, UT (PRWEB) January 30, 2013

Since introducing Digital Paymeter last August, Digital Technology International (DTI™) has experienced strong demand from news media publishers for the innovative digital subscription solution. Eight agreements were signed before the end of 2012 building momentum for broad industry adoption of the metered approach.

Digital Paymeter agreements were signed in 2012 with these media companies:

Register-Guard - Eugene, Oregon
The Elkhart Truth - Elkhart, Indiana
The Free-Lance Star - Fredericksburg, Virginia
Pittsburgh Post-Gazette - Pittsburgh, Pennsylvania
The Virginia Pilot - Norfolk, Virginia
The Roanoke Times - Roanoke, Virginia
Orange County Register- Santa Ana, California
Erie Times-News - Erie, Pennsylvania

Digital Paymeter is a cloud-based digital subscription solution that eliminates revenue-sharing so publishers can retain 100% of their paid content revenue. Publishers also retain control over their customer relationships because subscriber data is not shared. Digital Paymeter provides complete control over pricing and bundling of digital and print subscription models and the thresholds for free vs. paid access. It works with any circulation or content management system.

“Digital Paymeter has had a successful launch and the 2013 forecast continues to look great,” said Dan Paulus, president, Digital Technology International. “We listened to what publishers wanted in a digital subscription solution. Control and flexibility. They want control over their revenues and their customer relationships. They want the flexibility to change as the market evolves. We are experiencing success because Digital Paymeter delivers on both fronts.”

Digital Paymeter, which is powered by Syncronex, is sold exclusively by Digital Technology around the world. The proven technology has been in live production for almost two years at the Commercial Appeal in Memphis, Tennessee.

Digital Paymeter is the first service offered through DigitalSpectrum, DTI’s new digital revenue platform. Many revenue expanding cloud-based services will be offered in the future under the DigitalSpectrum brand.

Digital Technology delivers Digital All Ways.
About Digital Technology International: Digital Technology International (DTI™) delivers digital audience engagement, digital revenue expansion and digital cost performance for the global news media industry. The company's innovative technology and professional services help media organizations engage audiences by delivering targeted news and advertising with Web, print, mobile, and social media. On-site or via DTI Cloud Digital Technology software helps more than 2,000 publishers around the world compete and win across all channels. The company is headquartered near Salt Lake City, with offices in Australia, Brazil, Canada, Finland, France, Germany, Panama, the United Kingdom and the United States. Digital Technology may be found at: http://www.dtint.com


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