Santa Clara, CA (PRWEB) January 31, 2013
The Northern California Chapter of the Business Marketing Association kicks off the New Year by creating an important new board level position focused on meeting the needs of today’s young marketing professionals, naming Jenna Cheng as its first appointee to the position.
Jenna has served as the Director for the newly established NorCal BMA’s Young Professionals initiative since October spearheading the first and hugely successful Young Professionals Holiday Mixer launch party attended by marketers from throughout the San Francisco Bay Area. Companies represented at the event include Google, Bloomberg, NetApp, Cisco, Pandora, Franklin Templeton, Kaiser Permanente, The Gap, Demandbase, LeadFormix, Disqus and IDC Research.
Jenna, who holds an MBA from Thunderbird School of Global Management, is a strategic marketing and research specialist with global business experience in Asia, Europe, North America and Latin America. She has led and executed marketing and strategy consulting engagements across a variety of industries. Her clients range from start-ups with global ambitions to Fortune 500 companies such as Microsoft, P&G, Honeywell, IBM, Henkel, DuPont and Novartis.
“The entire NorCal BMA Board are thrilled with the addition of this important new board position and the opportunities that it will bring to grow, engage, enlighten and excite our chapter members,” said Nancy Chou, NorCal BMA’s 2013 Chapter Board President. “Jenna’s enthusiasm, creativity, and passion for marketing make her uniquely suited to this new Board Appointment.”
Upcoming NorCal BMA events include the February 7th San Francisco Kickoff event where Al Maag, Avnet’s Chief Communication Officer and immediate past BMA National Chairman will share his experiences. For more information about NorCal BMA, visit http://norcalbma.org/ and connect with NorCal BMA on LinkedIn, Facebook and Twitter.
About NorCal BMA
Since 1938, the Northern California chapter of the Business Marketing Association has been the leading B2B marketing organization in the San Francisco Bay Area and Silicon Valley. For more than 74 years, NorCal BMA has been dedicated to connecting B2B marketers with the most relevant and impactful knowledge, people, and programs to ensure meet their objectives more efficiently and effectively. The NorCal BMA Young Professionals Program aspires to connect B2B young professional marketers through fun and educational networking events, offering career development opportunities and other industry resources.