60% of Total Online Shoppers in India use RechargeItNow.com

Share Article

RechargeItNow clocked 6 million registered users adding a whopping 1 million in the last 4 months.

Online Recharge Specialists
No. 1 fastest growing technology company in India and No. 4 in the Asia Pacific by Deloitte in December 2012

60% of the total 10 million online shoppers are registered & transacting on India’s largest recharge site. The portal has been adding approximately 250,000 new users monthly over the last 4 months. This is a fairly aggressive acceleration keeping in mind that the portal added 3 million new users in the previous 16 months. This also means that the portal has almost 5% of the total active online population in India.

Sharat Jain, President, RechargeItNow.com said, "This user base is fundamentally the crème de la crème of the online buyer in India as it transacts using an online payment mechanism only – credit / debit card or netbanking; there is no COD available in our business model. It is a large number and reflects confidence in our services. This also reflects the scale at which we can grow consistently. This growth is purely organic as our reach out program is fairly thin & strategically selective."

This milestone comes shortly after being Ranked No. 1 fastest growing technology company in India and No. 4 in the Asia Pacific by Deloitte in December 2012. RechargeItNow.com is India’s no. 1 recharge site which provides recharge for all pre-paid mobile and DTH services. It continues to be a front runner in the ecommerce space delivering over Rs. 600 crore worth of annualized transactions on run rate basis. It currently services over 100,000 recharges daily pan India.

Following are few highlights of Rechargeitnow.com:

  • Over 100,000 successful recharges delivered daily
  • Registered base of over 6 million users (5% of active online users in India)
  • Addition of approximately 250,000 new users every month
  • Estimated 3.5% of all DTH recharges and 0.6% of all prepaid mobile recharges in India
  • Awards & Recognition:

-Ranked No. 1 fastest growing technology company in India by Deloitte in 2012
-Ranked in Top 5 fastest growing technology company in Asia Pacific by Deloitte in 2012
-NASSCOM EmergeOut 2012
-Nominee – Best Ecommerce Websites 2012 - IAMAI
-NASSCOM Emerge 50 2011
-NASSCOM Emerge 50 2010
-ET Power of Ideas Initiative 2009

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Rajneesh Chopra
Visit website