San Francisco, CA (PRWEB) January 31, 2013
Curious Hat Inc.™ (http://www.curioushat.com), a new provider of interactive and educational mobile applications, is delighted to announce the launch of their new distribution partnership with Spanish-based toy retailer, Imaginarium®. Imaginarium is one of the largest specialised toy retail companies in the world today, with 340 shops in 28 countries. The deal will see the distribution of the Curious Hat apps on the PaquitoLand® content platform.
PaquitoLand is a new content platform offering a wide selection of material specifically selected for children and for a range of devices: mobiles, tablets, iPad, iPad mini, iPhone, PC and Mac. Founded in January 2012, Curious Hat produces innovative educational mobile applications for iPhone and iPad for curious kids and explorers from 3 to 9yrs.
Imaginarium will be showing EyePaint MyDIARY by Curious Hat on stand 5C-04 at the Nürnberg International Toy Fair (http://www.toyfair.de), which takes place from 30. January through to 4. February 2013, at the Nürnberg Exhibition Center, Germany.
Imaginarium Web Content Manager, Guillermo Aragón, said, "Imaginarium has 20 years’ experience in the world of children. We know how children play, and how to help parents to educate and amuse them. We are delighted to reach this agreement with Curious Hat to bring that philosophy into the digital world. Curious Hat shares a number of core values with us, as they are committed to quality content that is different and which provides a bonus to what already exists in the market, as we have done with our toys, and now on our content platform, PaquitoLand. Curious Hat is the perfect partner for us to grow in the world of applications.”
The agreement with Curious Hat is part of a new content strategy for Imaginarium, and will launch in Spain and Turkey initially with a series of co-marketing events. The PaquitoLand initiative launched in Spain and Germany in September 2012, and will shortly also become available in Italy, Portugal and a range of other countries, tying in with celebrations to mark Imaginarium’s 20th birthday.
“We are delighted to partner with Imaginarium,” said Curious Hat CEO, Luca Prasso. “We share a similar approach and mission, in that we are both working to provide children with ways to stimulate their creativity and imagination. Together we plan to develop a new generation of ‘science’ toys, which make the best use of new technologies and real-life experiments. The PaquitoLand program is an amazing initiative, and we look forward to working with Imaginarium to offer unique content and digital experiences to children and parents worldwide.”
Curious Hat launched their first app, Color Vacuum, in May 2012, followed swiftly by PHLIP, Eye Paint Halloween and Eye Paint Animals. Eye Paint MyDIARY is the latest addition to the Eye Paint app series, available from this week, with Eye Paint Monsters also scheduled for release this month.
The Curious Hat apps focus on the importance of engaging children with the environment, allowing them to express their creativity and sense of exploration. The Company is the brainchild of Luca Prasso and Erwan Maigret, both of whom are parents and seasoned professionals from the feature film production and software development industries. Their past film work, includes DreamWorks Animation’s ‘Shrek’ film series, ‘Madagascar’, ‘Kung Fu Panda’, ‘How to Train Your Dragon’ and ‘Over the Hedge’.
For further information on Imaginarium and PaquitoLand, visit: http://www.imaginarium.es.
For further information on Curious Hat, visit: http://www.curioushat.com, or contact: info(at)curioushat(dot)com.
About PaquitoLand by Imaginarium (http://www.imaginarium.es)
PaquitoLand is an Imaginarium content platform which offers all kinds of material for a whole range of devices: mobiles, tablets, iPad, iPad mini, iPhone, PC and Mac. Users can download content, or enjoy it online thanks to the personalized library for children, I-Moon. There is also a wide selection of free products, and all products can be tested before buying: the first song from an album, the first episode of a series etc.
Aimed at both children and parents, the platform also features the best e-books (more than 400) for children, including best-sellers such as, Bat Pat, Geronimo Stilton, La Tribu de Camelot and the full range of Imaginarium e-books; and for parents, there is a selection of e-books on parenting. TV series such as Dogtanian and the Three Muskehounds are also available, as well as every season of David the Gnome and Willy Fog, and the adventures of KicoNico; a complete collection with all the great stories in audiobook version and more than 200 albums with children's songs and music specially produced for babies (relaxing, melodic, etc.); more than 120 computer games, 50 Android applications and a complete collection of applications for iPad and iPhone, that combine entertainment with education.
About Curious Hat (http://www.curioushat.com)
Curious Hat is a provider of interactive and educational mobile applications that stimulate children to interact with the real world. These apps are not games, but rather discovery tools aimed at energizing kids to play, create, invent, explore and learn in enjoyable ways without the limitations of set parameters. Promoting self-exploration, Curious Hat encourages the use of mobile devices as tools for child/parent interaction through the introduction of the inventive and fantastical world of their fictitious muse, Professor Vapori, as well as through a range of other exciting applications.
Curious Hat was co-founded by Luca Prasso and Erwan Maigret, both parents and seasoned professionals from the feature film production and software development industries. The Curious Hat team is also composed of an international network of experts in graphic design and visual arts led by Creative Director, Nadia Andreini. Together, they are collaborating on projects that combine visually compelling design with truly innovative uses of mobile technologies.
Curious Hat apps result from an intensive research and development program with education professionals, parents and children. They are created for and tested by kids (and adults), from inception through to their public release. The Curious Hat products have no advertising banners or in app purchases, to ensure a safe and fun experience for children.