RewardStream Adds Another Credit Union to Client List

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Referral rewards software provider is now hosting five credit union programs.

Vancouver, BC: RewardStream, a referral rewards software provider and leading authority on Referral Marketing, is pleased to announce the launch of Coastal Community Credit Union’s member referral program. The launch marks the fifth credit union program to be hosted by RewardStream’s leading referral software, Spark.

The Spark referral platform was designed specifically for the Financial Services and Telecommunication industries, with innovative features to capture in-person or “offline referrals,” (the most influential and highest converting type of referral) as well as those done online through social media and e-mail. New customers are rewarded once they become members, as is the person who referred them. Spark’s ability to link purchases which are made offline back to the original referral post-purchase is ideal for credit unions and banks, where most people enter a physical branch to open a new account. Rewards can also be tied to the type of customer acquired to better align acquisition cost to the revenue generated from each unique new customer.

“For a number of years, we have operated successful referral programs for some of the world’s largest wireless providers,” said James Christensen, CEO of RewardStream. “We are now focused on bringing what we have learned to help financial institutions acquire new clients cost effectively. We look forward to working on this with Coastal Community Credit Union.”

Mike Goerzen, AVP Marketing for Coastal Community added: “We’re excited to be partnering with RewardStream to be able to deliver this innovative solution to our members. Our members have told us that they want to refer friends and family to us. Now we are able to offer them an easy to use method to make that happen and to reward them for their advocacy.”

About RewardStream

RewardStream (http://www.rewardstream.com) was founded in 1999 and is a leading provider of referral platform solutions, operating in 39 counties globally. We focus on helping businesses grow their revenues by turning customer recommendations into a channel for acquiring new customers. RewardStream’s software has been used to acquire more than one million new customers.

About Coastal Community Credit Union

For over 60 years, the satisfaction and happiness of Coastal Community’s (http://www.cccu.ca) members and clients have been our bottom line. That’s why we’ve grown to be the largest financial services organization based on Vancouver Island and the Gulf Islands. With 80,000 members, 625-plus employees and over $2.1 billion in assets under administration, Coastal Community offers caring and helpful service integrated across an extensive network of personal banking, insurance*, investment and business services centers. Our members also have access to The Exchange® Network, with more than 2,300 no-fee ATMs in Canada. We’ve been named one of Canada’s Top 50 Best Employers three years in a row, and we’re passionate about building stronger relationships to improve financial health, enrich people’s lives and build healthier communities.

*Insurance services provided through Coastal Community Insurance Services (2007) Ltd

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Brent Wilker