Synerge-Marketing Launches Website for New Concierge Physician Practice

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Patient-friendly site provides in-home VIP medical services.

We wanted to create a patient-friendly site that helps both caregivers and patients to find useful resources and also to learn about Dr. Shushtari’s home care physician services in Connecticut.

Synerge-marketing, a web design and internet marketing firm that provides results-driven campaigns, announces the launch of a new website for In Home Physician Care (IHCP). Providing top-quality, in-home medical care to patients throughout the Fairfield County area, IHCP is a unique private and personalized service with benefits usually not found in medicine today.

To help IHCP deliver its message effectively, Synerge-marketing implemented a video library that showcases IHCP’s offerings, introduces the lead doctor to patients, and contains a patient education section. It includes information about J. Kevin Shushtari, MD, a Harvard-trained, board-certified physician who was inspired to open IHCP after his own disheartening experience visiting a medical practice. Dr. Shushtari wanted to develop a service that would return the doctor-patient relationship to a more personalized, customer-friendly one.

Dr. Shushtari offers world-class medical services to the Greenwich and Fairfield County area, bringing years of experience to in-home care. By paying a quarterly or annual fee, patients receive in-home care as they need it, along with 24/7 access to a physician via telephone. Most necessary labs and examinations can be done in the comfort of a patient’s home, as well as urgent, chronic and hospice care.

Since this is a new type of practice, Synerge-marketing was challenged to adequately introduce the concept to patients throughout Connecticut. It was also important to introduce the doctor to the area and provide information about various conditions and their treatments. Some of these services are new to the Fairfield County area, especially in the at-home format. A contact form allows visitors to directly contact the doctor for a complimentary consultation.

“We wanted to create a patient-friendly site that helps both caregivers and patients to find useful resources and also to learn about Dr. Shushtari’s home care physician services in Connecticut,” says Randi Brawley, internet marketing consultant for Synerge-marketing.

IHCP removes the need for patients to endure long waits for appointments in uncomfortable waiting rooms. The service also provides coordination of care and a unique one-on-one experience between patient and doctor, which can be especially beneficial for those suffering from serious illnesses, as well as international patients who may be challenged to speak with multiple non-English speaking staff members at hospitals and medical offices.

For Synerge-marketing, the project provided a great opportunity to showcase an exciting new physician service with a new kind of medical care. They provided logo design, web design, development, internet marketing, and SEO services.

In addition to medical providers, Synerge-Marketing’s clients include real estate, legal services, corporations, e-commerce sites and more. Each of Synerge-marketing’s websites focuses on the marketing goals of the business to directly connect with qualified customers and deliver ROI. With a team that has a unique set of specialized skills, Synerge-marketing can give businesses a full suite of services customized to meet their needs. Each project is assigned a marketing professional, who works with the client from the beginning to the end to ensure it meets specifications.

To learn more about Synerge-marketing or schedule a free consultation, visit http://www.synergemarketing.com/why_choose_us.html or call 203.220.9333.

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Randi Brawley
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