Transaction-based data analytics is rapidly displacing traditional analytics processes that require cumbersome data warehousing, complex data modeling and expensive application modifications.” -OpTier CEO Mark Thompson
New York, NY (PRWEB) November 18, 2013
OpTier, a pioneer in analytics-driven, SaaS-based Application Performance Management (APM) and transaction-based Big Data Analytics, today announced its sponsorship of the 2013 BI Leadership Summit, a one-day event to be held on November 21 in New York City.
The BI Leadership Summit, including an all-star cast of industry analysts and seasoned BI practitioners, will facilitate important conversations around the changing nature of business intelligence and data analytics. The conference will explore how businesses can effectively analyze massive amounts of disparate data to produce rich insights, streamline business processes, and improve organization-wide decision making.
In addition to exhibiting at the event, OpTier will send Chief Revenue Officer Simon Blanks to deliver a 10-minute address to conference attendees during the Business Intelligence track. Discussing the importance of transaction-based data analytics, Blanks will demonstrate how OpTier’s unprecedented approach to data analytics can help businesses benefit from a consolidated customer view, leverage cross-channel analytics, and save millions on high-profile data projects.
“The 2013 BI Leadership Summit is a perfect opportunity to advance the discussion around modern-day business intelligence and data analytics,“ said Mark Thompson, CEO of OpTier. “Transaction-based data analytics is rapidly displacing traditional analytics processes that require cumbersome data warehousing, complex data modeling, and expensive application modifications.”
OpTier, headquartered in New York, is a pioneer in the Application Performance Monitoring (APM) space and transaction-based Big Data Analytics. OpTier works with businesses such as Aflac, Deutsche Bank, HSBC, Morgan Stanley, O2 and Wells Fargo – to help convert application intelligence into tangible business value.