Zhengzhou, China (PRWEB) November 29, 2013
iAbrasive.com emerges as a professional business to business trade platform for abrasives and abrasive products only. It advocates for the combination of display advertising and advertorial marketing together to promote products and establish brands. Nowadays, the newly launched advertorial marketing services are gaining popularity among members of iAbrasive.com. (join in here: http://www.iabrasive.com/signup)
Why Advertorial Marketing ?
Generally speaking, people give a lot more credibility to good editorial content than to paid advertisements because almost everyone tends to claim how wonderful their own products are. Compared with the traditional display advertising, advertorial marketing proves to be more compelling. However, most companies and businesses are not properly equipped or don’t have enough time and experienced staff to edit advertorials to the target customers.
This is where the services of iAbrasive.com comes in to help users get it done smoothly, all at a lower cost. To give more detailed information, it refers to a new item named “iBrand” that the company has launched on the domestic exhibitions. Three aspects are covered in this item, including five press releases being spread to several famous news channels. The goal of “iBrand” is to increase visibility of Chinese products and build up their own brands around the world.
As mentioned before, iAbrasive.com serves for the whole abrasives industry only. It devotes itself into setting up a platform where global suppliers and purchasers can make deals and exchange information. As for “iBrand”, the company indicates that they will upload and save all the advertorials and infomercials on the servers. During the edit of advertorials, users are allowed to include some other information in the articles, such as the company’s email, website or link in any of print advertising. All these services can bring many unexpected surprises to the users.