Chicago, IL (PRWEB) December 17, 2013
SourcingLine ranked Anthem Marketing Solutions #1 in their Top Marketing Analytics Consultant Report, issued December 12th. The research highlights the top business intelligence and big data consultants with a specialization in marketing analytics, and leverages SourcingLine’s proprietary Leaders Matrix methodology that maps each firm’s focus on Marketing Analytics against their ability to deliver highly impactful results for their clients.
The top companies were selected based on a variety of factors including company experience, breadth of knowledge, client references, certifications, industry recognition, and marketing presence. Experts in customer-focused marketing strategy and analytics, Anthem ranked above all other companies in the study.
Anthem is committed to investing in new technologies and advances in big data handling and analytics to deliver progressive strategies and analytic insights to their partners. “Working with world-class clients lends itself greatly to our success and I’d like to thank them for the opportunities they’ve provided for us to expand our methodologies,” says John C. Keenan, CEO and Managing Partner of Anthem Marketing Solutions. “We continually strive to meet the demands of a changing market place, bringing new ideas, tools, insights and strategies to our valued client partners.”
Anthem Marketing Solutions’ focus is on delivering revenue growth and cost savings to its clients through acquisition, retention and customer value strategies, driven by advanced analytic concepts. Anthem deploys proprietary marketing tools and approaches to support its growing roster of B2C and B2B clients, including several Fortune 1000 brands, and is proficient in the big data arena.
View the results of the report here: http://www.sourcingline.com/research/marketing-analytics-consultants
About Anthem Marketing Solutions
Since 2004, Anthem Marketing Solutions has provided data-driven solutions to today’s omni-channel marketers, focusing on growing long-term customer value. Learn more about our products & services at anthemedge.com or email us at info(at)anthemedge(dot)com.
SourcingLine is a Washington, DC-based research firm focused on IT, marketing, and business consulting services. We provide independent, quantitative analysis on leading services firms to support procurement decisions in small, medium and large enterprises. SourcingLine combines elements of traditional business-to-business research offerings with innovative features more common in the business-to-consumer market.