Palo Alto, California (PRWEB) December 18, 2013
Mobile golf GPS developer Swing by Swing, which boasts over three million downloads, looks to expand its market reach with a new initiative targeting female golfers.
According to recent statistics, women golfers represent approximately 22% of the total golf population, which equates to roughly 4.7 million female golfers in the United States. Swing by Swing looks to engage female golfers of all ages by providing them with content curated specifically for them.
Swing by Swing already provides email news updates to more than 1.3 million members of the golf community worldwide. The company's launch of a Women's E-newsletter aims to create an intersection of finesse, sport and content curated specifically for women. “My goal is to share with the world why I love this beautiful game, in the hopes that more of my female friends will give it a shot,” said Monique Giggy, co-founder of Swing by Swing. The women's initiative will look to shine light on and increase the female presence in golf, spotlighting women's roles in golf businesses, on pro tours, in game improvement and more.
To sign up and be kept in the loop on all the latest and greatest in women's golf, visit: http://bit.ly/1hXTDaY.
About Swing by Swing
Swing by Swing is a golf media company whose mission is to help golfers play better, have more fun on the course, and enjoy the game off the course as well -- with a focus on leveraging technology and today's digital social culture to help people get more out of the great game of golf. Check us out at http://www.swingbyswing.com.