In Today’s Electronic World of Merchandising, Credit Cards Have Become the Norm

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Instamerchant, merchant account and payment processing experts, publishes a tip sheet for business owners that outlines the vital nature of accepting the credit card as a viable and convenient payment option.

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I believe that any business in this day and age cannot afford NOT to accept credit cards.

Instamerchant, merchant accounts and credit card processing experts, publishes a tip sheet for business owners outlining the vital nature of credit card acceptance for the vitality of any business in today’s electronic world of merchandising. Data gleaned from an interview with David Standage stresses how important it is for a business to accept credit cards. As modern electronic technology continues to evolve, more and more merchants, both new and established, are coming to the realization that the acceptance of credit and debit cards is necessary for economic survival. For years, consumers have expected credit card payment as an option. In 2013, they will expect the credit card payment process to be even more accessible and user friendly as more and more buyers turn to mobile devices for everyday small and large purchases.

David Standage of Instamerchant said, “There are still some businesses out there that feel they cannot afford to accept credit cards. I believe that any business in this day and age cannot afford NOT to accept them.”

Important points covered on the February 2013 Tip Sheet for Business Owners will include:

  •     Customers have become acclimated to the idea of presenting plastic rather than cash in today’s advanced merchandising.
  •     A business inconveniences its customers by not accepting what has become the easiest form of payment.
  •     With payment gateway providers so accessible to merchants, the set-up process for credit card acceptance is easy and pain-free
  •     2013 will see a vast majority of purchasing consumers turning to mobile devices for quick and efficient purchasing of everyday items.

The Benefits of Credit Cards for Consumers:

Credit cards make purchasing easy for consumers. They provide a high degree of flexibility and security. Modern society is no longer a check-writing culture. Carrying cash is not usually a practice either, as it subjects the customer to the possibility of loss or theft of their funds. If credit cards are lost or stolen, they can be cancelled right away.

The Benefits of Credit Cards for Merchants:

The acceptance of plastic for the merchant allows for a speedy payment, assuring that the money spent by the customer is securely exchanged before he or she even exits the place of business with the merchant’s goods or services in hand. This is due to the effectiveness of today’s credit card machines, enabling the payment process to take place in an efficient and convenient manner for both the consumer and the merchant simultaneously.

Instamerchant facilitates the acquisition and maintenance of merchant accounts by providing instant approvals, low transaction rates, minimal monthly customer service fees, 24x7x365 customer support, as well as a 48-hour account funding turnaround time. In addition, there are no account application fees or set-up fees.

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