SMR Bathrooms Urges Sellers to Present their Bathrooms Before Selling their Homes

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Homeowners are increasingly renovating their bathrooms to get an edge in the housing market. SMR Bathrooms has seen a large increase in ‘refurb to sell’ customers over the last 12 months.

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Logo for SMR Bathrooms

The general public are seeking more advice and becoming more prepared to reinvigorate their homes in order to clinch a sale in a difficult market.

Bathroom industry experts are encouraging home owners to present their bathrooms before attempting to sell their homes.

There are continuing trends that show home owners are investing more time, effort and money to secure a sale in a difficult financial climate. Studies conducted by leading estate agents have also revealed that bathrooms have become as important as kitchens as clinching factors for any property sale. The majority of consumer attitudes have now changed from seeking a “project” to renovate to a preference for the finished article.

Leading industry dealer and online supplier of bathroom goods, SMR Bathrooms (see their website here), are just one firm witnessing a substantial increase in enquiries for pre-sale bathroom renovations.

“Consumers are demanding increasingly high standards of bathrooms when they acquire a property,” says Phil Sharp, marketing manager at SMR. “The general public are seeking more advice and becoming more prepared to reinvigorate their homes in order to clinch a sale in a difficult market. As a specialist with a proven track record in the supply of high quality bathroom fittings and fixtures, we are ideally placed to provide the advice and service that they require.”

SMR's online offering has seen a surge in one particular area: new fittings.

“New taps, sinks, toilets and heating solutions can be purchased for a good margin less than they could add to the value of a sought-after property,” reveals Sharp.

In some cases, £5,000 can be added to the value of the house following a bathroom renovation, though this is dependent on a number of other factors, such as location, living space and overall aesthetic. Modern features are more sought after, and such properties are indexed in the portfolios of estate agents as attractive buzz words for those seeking to buy a property. However, such additions must be carefully planned and sourced in order to match the requisite finish.

Designers are also keen to stress that renovation is not the only key to presenting a bathroom. Attention to detail must also be paid to accessories, lighting and flooring, and also to the cleanliness and brightness of the colour scheme and theme. Any design authority stresses that if the bathroom strikes a discordant note within the framework of the rest of the house that it will remain in the minds of its viewers for all the wrong reasons, while a clean, modern room with soft, neutral colours that is in harmony with its surroundings will have the opposite effect.

The same is true of the finer details in the bathroom, such as grouting. Discoloured grouting should be redone, whether or not it surrounds new fittings or tiles. This, like thorough cleaning and refreshing accessories, is also a job that can be achieved successfully without the need to employ a skilled tradesman, as many easy-to-use kits are available in DIY shops up and down the country. This hands-on approach will free up funds to spend on those fittings that can make all the difference between a quick sale and a lengthy, drawn-out transaction.

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Steve Jordan
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