Altair Expands Product Offerings to Assist Credit Unions

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Altair, a leading customer intelligence firm, announces new product line developments that specifically target the Credit Union industry.

Our proven analytical process helps credit unions identify untapped markets, increase up-sells, and uncover what motivates CU members and potential members to buy.

Altair Customer Intelligence, an industry leader in understanding and interpreting data, is expanding its capabilities to target Credit Unions.

“Altair continues to invest in solutions that drive business decisions. Our proven analytical process helps credit unions identify untapped markets, increase up-sells, and uncover what motivates CU members and potential members to buy,” said Troy Blackman, VP of Sales and Marketing at Altair Customer Intelligence. “We are committed to making significant investments, and look forward to our growth and development within this industry as we continue to expand our product offerings to better serve the needs of Credit Unions”.

As a leader within the Customer Intelligence Industry, Altair has customized its already proven process to address the specific needs of Credit Unions, including but not limited to:

1.     Prospect lists to identify the best candidates for New Members, Auto Refinance, and Mortgage Refinance loans.
2.    Member analysis, profile and segmentation to uncover potential up-sell opportunities
3.    Marketing database services to centralize direct, digital and social marketing into a single repository for campaign development, deployment, measurement and reporting.

Altair Customer Intelligence
Headquartered in Franklin, Tennessee, Altair Customer Intelligence is an industry leader specializing in data management, analytics and reporting to allow businesses to make informed decisions faster and with greater insight. Our unique data compilation process, cutting-edge reporting solutions and strong analytical aptitude provides business leaders the tools they need to make their companies more profitable. For more than 10 years, Fortune 1000 companies have partnered with Altair to maximize their performance.

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Katie Tolen
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