“Sutter Home’s relationship with “Live In The Vineyard” yields extraordinary synergies. Wine and music make for a harmonious marriage — very similar to the relationship between wine and food."
St. Helena, CA (PRWEB) February 05, 2013
Sutter Home Family Vineyards today announced the multi-platinum selling group New Kids on the Block will perform at Sutter Home Winery on Saturday, April 6th and Sunday, April 7th as part of the star-studded lineup for “Live In The Vineyard,” an exclusive music festival amidst the lush scenery of wineries in Napa Valley, California. The private wine, food, and music festival will also include performances by The Goo Goo Dolls — performing on Saturday, April 6th at Uptown Theatre— Republic Records artists Youngblood Hawke and Vicci Martinez, Kirtland Records artist Alpha Rev, Atlantic Records artist Matt Hires, and more artists to be announced soon. Together, Sutter Home and “Live In The Vineyard” provide attendees exclusive access to recording artists, good wine, and world-renowned chefs during a “once-in-a-lifetime” three-day event.
“Sutter Home’s relationship with “Live In The Vineyard” yields extraordinary synergies. Wine and music make for a harmonious marriage — very similar to the relationship between wine and food. It’s about sharing personal tastes and adding to the overall experience,” said senior director of marketing for Sutter Home, Wendy Nyberg. “Sutter Home and New Kids on the Block are American fan-favorites, and continue to touch the hearts of wine, and music enthusiasts alike.”
Consumers have a chance to win tickets through special radio station promotions and exclusive sweepstakes and offerings from LITV’s relationship with Sutter Home, Aloft Hotels, Enterprise Rent-a-Car, Southwest Airlines, and VH1. Visit http://www.facebook.com/SutterHome and http://www.liveinthevineyard.com to learn more.
Attendees will be given the opportunity to interact with several of the participating artists, chefs, and vintners. To check out videos from the 2012 LITV festivals you can go to http://tinyurl.com/acjhog9 and http://tinyurl.com/b4bom2y.
About Sutter Home
Sutter Home Family Vineyards is wholly owned and operated by the Trinchero family, Napa Valley vintners since 1948. The Trinchero Family Estates portfolio includes more than 30 brands such as Sutter Home, Trinchero Napa Valley, Napa Cellars, Terra d’Oro, SeaGlass, Trinity Oaks, Folie à Deux, Ménage à Trois, and the number one alcohol-removed wine, Fre. TFE markets and sells Joel Gott Wines, Charles & Charles wines, and the Three Thieves group of wines Bandit, Newman’s Own, and The SHOW. TFE’s import portfolio includes Angove Wines from Australia, Doña Paula wines from Argentina, Carmen Wines from Chile, Shatter Wines from France, and CRUZ and Tres Agaves Tequilas from Mexico. Visit http://www.sutterhome.com to learn more.
About Live In The Vineyard
“Live In The Vineyard” was created five years ago by Bobbii Jacobs and Claire Parr, who together share over 40 years of experience in the music industry. LITV is a private music festival that takes place amidst the lush scenery of boutique wineries in California’s Legendary Napa Valley, every April and November. The festival, available to sweepstakes winners and special invited guests, gives attendees exclusive access to recording artists, top tier wine makers, and world-renowned chefs during a “once-in-a-lifetime” three-day event. To date LITV has included performances by some of the biggest names in music including Alanis Morissette, Sarah McLachlan, Lenny Kravitz, Zac Brown Band, Natasha Bedingfield, David Gray, Train, Jason Mraz, James Blunt, Adam Lambert, Grace Potter & The Nocturnals, Matt Nathanson, and Macy Gray. For more information on “Live In The Vineyard” please visit http://www.liveinthevineyard.com.
For more information please contact:
Nora Feeley, Public Relations Director
707-963-5928 ext. 2160 / Cell 303-589-4860
Carissa Abazia, Public Relations Specialist
707-963-5928 ext. 2610 / Cell 707-321-7019