Planet Beach Launches New Spa Design and Franchise Financing Program to Spur International Growth of Automated Spa Concept

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2013 Set to be Company’s Largest Growth Year

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New Spa Design

Being able to offer financing options to help current and prospective franchise owners is a tremendous growth opportunity for our company

Planet Beach, the creator of the contempo spa concept and leader in self-automated spa services, introduces a new spa design and franchise financing program aimed at attracting new franchise owners in new and existing markets worldwide.

2013 is set to be Planet Beach’s largest growth year in its 17-year history. The company is taking steps to further strengthen the brand and business with a fresh new look and financing options. The first of these steps is the rollout of a new spa design that will be adopted by existing locations worldwide and will set the brand standard for new franchises. The new design reflects the company’s evolution to the full contempo spa concept, offering high-quality automated spa services that are innovative, convenient and affordable.

Planet Beach’s new look is elevated by a modern luxury feel. With relaxing images and a sleek, sophisticated design, the new interior branding represents a unique spa concept with a little edge. Within the next three years, 90 percent of all Planet Beach locations will have adopted the new look. The redesign is important for all franchise owners and positions them for continued success.

To help franchise owners transition existing spas to the new design, Planet Beach is launching a franchise financing program. Partnering with Nexus Financial Group, the program will offer two financing options. The first option is for existing franchise owners to receive funds for the new design and to upgrade or add new equipment and technology. The second option offers financing for new franchise locations. Offering financing for new franchise owners will help the company expand quickly as interested owners will have an easier time receiving financing.

“Being able to offer financing options to help current and prospective franchise owners is a tremendous growth opportunity for our company,” said Stephen Smith, CEO of Planet Beach. “Not many franchise groups are able to support their owners like we are. This program is exciting to our spa owners who are ready to adopt the new design and take our brand to the next level.”

Planet Beach’s ability to execute such a large design rollout and align with an investment partner to provide funding is due to the company’s proven track record of success. Since expanding into the spa industry, moving beyond tanning and into the automated spa concept, Planet Beach has become one of the hottest franchises concepts in the U.S. Constantly improving and expanding its concept, Planet Beach has grown to offer more than 20 push button automated spa services including massages, facials, hydration treatments, teeth whitening, red light therapy, as well as nutritional supplements and a skincare line. Consumer trends have shown that consumers prefer Planet Beach’s affordable and convenient spa services over traditional spa options. This trend has helped solidify Planet Beach’s reputation as a smart investment and growing franchise opportunity. Many Planet Beach franchise owners are seeing same store sales increases over previous years with projections for 2013 on track for continued increases.

Planet Beach is the world’s first and largest automated spa franchise offering a complete system of services and products to help customers achieve total wellness, relaxation and weight management. Members receive unlimited access to spa services and programs at an affordable monthly rate. Planet Beach has been on the forefront of the day spa industry change by adapting to meet consumer needs, adding new technology along with a mix of treatments and wellness products that have propelled its growth to more than 3.5 million customers and members worldwide. Additionally, Planet Beach was named in Entrepreneur magazine’s ‘hot trends’ list for 2013 and Inc. Magazine called Planet Beach one of the top 10 most promising franchises.

About Planet Beach
Planet Beach, based in New Orleans, La., is the leader in self-automated spa services and creator of the contempo spa concept, a hybrid of the day spa and UV therapy industries. The international franchise is dedicated to changing the way the world rejuvenates by providing affordable and high quality skincare and spa treatments. Founded in 1996, Planet Beach has grown to more than 252 locations worldwide. Planet Beach has competitively ranked on Entrepreneur magazine’s ‘Fastest Growing Franchise’ list and is consistently recognized as a top franchise company. For more information, visit http://www.myplanetbeachfranchise.com.

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Amber Schlaefer
The Lavidge Company
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Joseph Valdez
The Lavidge Company
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