Los Angeles, CA (PRWEB) February 07, 2013
Hip Hop Superstar and Actor, Xzibit and his partners, The Bonita Spirits Company will join the long list of A-Listers and musical geniuses as they showcase his new Bonita Platinum Tequila line in The Official Gift Lounge of The 55th Annual GRAMMY Awards®. The GRAMMY®s air on Sunday, February 10, 2013 on CBS 8/7 central live from The STAPLES Center. The exclusive event will feature performances by Justin Timberlake, Alicia Keys, Rhianna, Taylor Swift, Bruno Mars, and Sting.
This will be the first time that The Bonita Platinum Tequila will be featured in The GRAMMY® Gift Lounge. This will also be the first time that both Presenters and Performers will get to taste the ultra-premium tequila. Xzibit announced his new product launch in November 2012. What makes Bonita Platinum a unique product is that Xzibit is one of only a hand full of celebrities who not only endorse a product, but co-own a brand. “The tequila is amazing,” he said in an earlier interview. “The packaging is beautiful and dynamic, and the brand is perfect.”
No stranger to the music business, Xzibit is just as comfortable in a recording booth as he is behind the cameras and mingling with his fellow peers. The music veteran turned business mogul has an opportunity to display the goods at the largest music awards show of the year. He’ll have an opportunity to combine his first love of music with his latest entrepreneurial venture. Several well-known celebrities will have a chance to stop by the lounge to luxuriate in the aroma of the world’s only five-time distilled tequila and leave with their own bottle of Bonita Platinum. Each year, the GRAMMY Awards® host music’s largest peer recognized awards show to celebrate musical excellence and the most distinguished brands in the art of music. This year there will be more to celebrate amongst friends. Musical powerhouse Xzibit is using his musical achievements as a platform for more than just making records, but to build a new business empire that is beyond perfection.
Xzibit is now available for interviews regarding Bonita Platinum Tequila. For media requests BonitaSpirits.com/about-2/mediapress/ or contact Shay Brown of Royal Kingdom PR at 901-628-8011 or via email at press(at)royalkingdomagency(dot)com.