PR Daily unveils the results of its first-ever Salary and Job Satisfaction survey

Share Article

Find out how much public relations professionals are earning, whether they got raises in 2012, whether they’re happy with their jobs, and much more.

News Image
“As the economy continues its recovery, people working in PR—perhaps more so than other industries—are starting to see that recovery in their paychecks."

Most public relations professionals got a raise last year.

But that doesn’t mean they are satisfied.

According to the results of the first-ever PR Daily Salary and Job Satisfaction survey, 71 percent of public relations professionals received salary increases in 2012. Most of the raises were modest—24 percent of respondents got pay bumps of 2 to 3 percent—but a significant portion earned salary increases of 10 percent or more. Most respondents expect a raise in 2013.

In terms of salary, 51 percent of PR professionals make between $35,000 and $75,000.

Despite the gains, most PR professionals are dissatisfied with their pay.

“As the economy continues its recovery, people working in PR—perhaps more so than other industries—are starting to see that recovery in their paychecks,” said Mark Ragan, CEO of Ragan Communications, which publishes PR Daily. “Still, rising salaries don’t equate to increased satisfaction.”

More than half (52 percent) of respondents said they are somewhat dissatisfied or very dissatisfied with their compensation. Naturally, the lower they are on the pay scale, the less satisfied they are with their salaries, according to the survey. People working at PR agencies are most likely to be dissatisfied with their pay, while those at public companies are the most likely to be satisfied.

More than 2,700 public relations professionals took part in the online survey, which was conducted in December 2012. Forty-three percent of respondents have been in the PR field from five to 20 years; most respondents (77 percent) were women.

Other findings from the survey include:

  •     The Midwest is home to the most top earners in PR: 33 percent of those earning more than $250,000 hail from this region.
  •     Women predominate the bottom and top rungs of the pay scale: 85 percent of those earning less than 35,000 are female, while women account for two-thirds of respondents making more than $250,000.
  •     Government PR professionals get the most vacation time: 42 percent get four weeks or more.
  •     Most respondents work at least 40 hours a week: 57 percent say they log 40 to 50 hours per week.
  •     Deskbound lunches are most common: 69 percent of respondents have lunch at their desks on most days.

“I’ve been trying to leave the office and take an actual,” one survey respondent said. “It’s taken me five years to finally figure out that everyone needs a break.”

To read all about PR salaries and benefits, job satisfaction, work/life balance, and more, download the white paper for free at PR Daily.

PR Daily is owned by Ragan Communications, which publishes a suite of news and training websites, including, Health Care Communication News, and HR Communication. The company also hosts a variety of conferences and workshops aimed at people working in the corporate communications industry.

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Jenny Fukumoto
Ragan Communications
Email >
Follow us on
Visit website