Whether searching for business or personal lines, the innovative website allows the consumer to approach insurance in a much more proactive way than before and enables a better understanding.
Fairfield, Connecticut (PRWEB) February 11, 2013
Local Connecticut insurance agency, The Russell Agency, LLC, is excited to share its new, modernized digital marketing campaign, aimed at enhancing how the agency connects with, markets to and services clients in its surrounding community.
The agency’s campaign is paired with an interactive new website, http://www.therussellagency.com/. Their website, or VIO, was developed to enhance the online insurance shopping experience. The Russell Agency, LLC hopes to make the experience more intuitive and educational for individuals seeking specific types of insurance coverage and services. With the website, the agency hopes to have created a nearly effortless experience for Connecticut insurance shoppers to find the type of coverage and service they need. Whether searching for business or personal lines, the innovative website allows the consumer to approach insurance in a much more proactive way than before and enables a better understanding.
In order to make all of this possible, The Russell Agency, LLC, has partnered with Astonish – an insurance digital marketing, technology, and sales training company that specializes in modernizing the way by which the independent insurance industry does business – to create a revolutionary new online marketing strategy. The agency has developed a new marketing approach with Astonish. Their new methods include an exclusive “Virtual Insurance Office”, designed to increase consumer engagement as well as provide the visitor with a more personalized experience. The Astonish campaign is also intended to help the agency both find and keep prospective clients, while continuing to broaden the agency’s reach across the state of Connecticut.
Dedicated to servicing residents and business owners in Connecticut, the agency is ready to support clients in any way they need. Residents looking to find affordable alternatives for auto insurance, homeowners who need comprehensive homeowner’s insurance, or business owners searching for comprehensive business insurance coverage, can find everything they need with the agents at The Russell Agency, LLC.
There are various ways for current and prospective customers to get in contact with The Russell Agency, LLC. Interested prospective clients can simply fill out a free quote online, get connected with the agency’s experts on various social media platforms or just give them a call at (888)-926-3564.
The Russell Agency, LLC is ecstatic to move forward with the launch of its innovative digital marketing strategy and has high expectations for the ease it will bring to the local community.
About The Russell Agency, LLC:
Family-owned and operated, The Russell Agency, LLC has been helping Connecticut residents find affordable and comprehensive insurance since 1941. One of the fastest growing agencies in Fairfield County, insurance agents at The Russell Agency, LLC are dedicated to finding insurance solutions that match the unique needs of their clients. The customer is the most important part of their business model and the agents consistently strive to bring their customers what they need. As an independent agency, The Russell Agency, LLC is able to represent many companies and find residents the most comprehensive plan for their needs, at a rate they can afford. They specialize in all different lines of personal and business insurance and can help residents today!