Drink Deal Daily charges businesses a flat fee, as opposed to the “25% Business Model” that leaves many small business owners in the red.
Phoenix, AZ (PRWEB) February 12, 2013
Drink Deal Daily is the new online purveyor that connects people with the special deals on the adult beverages they love to drink. Today Drink Deal Daily announced the nationwide expansion of its deal-of-the-day startup offering exclusive deals on cocktails, beer and wine at your favorite neighborhood pubs, restaurants and bars for the discriminating consumer.
Unlike other deal-of-the-day programs, Drink Deal Daily charges businesses a flat fee, as opposed to the “25% Business Model” that leaves many small business owners in the red. Kicking off next month, Drink Deal Daily will have their “Coupons for Cocktails” available in Phoenix, Seattle and San Diego. The introduction of Drink Deal Daily in three of the largest cities in the west will be closely followed by a rollout to other cities nationwide for a total of 15 major markets by year-end, and a total of 50 cities in 2014.
"With a successful launch in March, we will have lined up a host of local and national vendors ready to offer high-quality, relevant daily drink deals to socially active consumers in Phoenix, Seattle and San Diego and our upcoming cities," said Adam Dopps, managing member and Founder of Drink Deal Daily. “We provide a unique value proposition to both value-minded consumers who benefit from compelling offers, and vendors who benefit from a highly-targeted audience to whom they can market their products and services for a flat fee that is many times less than the typical daily deal business model."
Drink Deal Daily first introduced “Coupons for Cocktails” to Bar and Restaurant owners in the Phoenix area in January and initial merchant acceptance has been strong. “Working as a consultant for the last several years prior to our launch of Drink Deal Daily, I have worked with many businesses creating marketing strategies that included the use of daily deals” continued Dopps. “If a business runs the standard daily deal and does $1000 worth of sales, they end up actually taking in about $250 in revenue. Their product cost is usually around 25% on drinks, so they lose money. A $49 flat fee takes this advertising platform and makes it cost effective.”
Organizations offering their products and services via Drink Deal Daily have an opportunity to reach a large demographic of consumers comprised of socially active customers. These are often new customers who have an appreciation for quality drinks and are looking for their new favorite neighborhood establishment.
To learn more about Drink Deal Daily, visit http://www.DrinkDealDaily.com .
Adam Dopps, Managing Member and Founder
For Immediate Release