Reston, VA (PRWEB) February 12, 2013
Search marketing programs for restaurants have long been difficult for many restaurateurs, because many agencies use the same strategies and tactics for restaurants as with any other marketing campaign. That is no longer the case. Conversion Pipeline, a local online marketing agency in northern Virginia, is pleased to announce the Restaurant Online Marketing Bundle, aimed at helping restaurants penetrate a market and secure customer loyalty. The new program will focus efforts on those strategies that are best suited for restaurant marketing and will leverage aspects of many different online marketing tactics.
Restaurant marketing is always a challenge because of the specific geographies involved. With restaurant densities on the rise and increasingly distracted target markets, advertising and marketing programs must be well focused and geo-targeted. Moreover, it is important that campaigns not only drive new customers, but build loyalty as well. “We have combined very specific elements from a vast tool box of online marketing vehicles to develop this package,” said Sam Collingwood, Chief Operating Officer. “By carefully putting together program elements, we’re giving restaurants the best online market penetration available,” he continued.
Conversion Pipeline’s new restaurant Local Search Engine marketing program will implement a geo-targeted strategy that includes elements of search engine optimization, pay per click, mobile marketing, social media, and a strong public relations outreach. Leveraging social media platforms such as Facebook, Twitter, YouTube, Groupon, Flickr, Google+, Patch and Foursquare will make the restaurant more prominent across the web, which can also benefit its local search ranking. Citation building and ensuring local listings are accurate is also part of the new service.
“Restaurant owners are often surprised by the number of people searching exactly for what their restaurant offers,” said Michael Delpierre, CEO. “But if a restaurant can’t be found online, if there are no reviews, local directory listings and a thriving Facebook page, clients will either not find the establishment, or choose to go elsewhere.” Indeed, the Restaurant Online Marketing Bundle will help the restaurant become highly visible in key areas of the web.
Conversion Pipeline’s new service offering will provide a customized local online marketing program for restaurants propelling them to the top of local search results, get them noticed in social media networks, and promote their business in local publications. In turn, this will increase brand awareness and attract new clientele into the restaurant.
About Conversion Pipeline:
Conversion Pipeline is a local online marketing agency specializing in search engine optimization, pay per click advertising, mobile search, website design and marketing strategy. Conversion Pipeline has a great depth of experience in not just launching beautiful websites, but also in formulating and executing strategy that will drive new website visitors and help businesses grow. For more information on the Restaurant Online Marketing Bundle, please visit http://www.conversionpipeline.com.