Austin, Texas (PRWEB) February 13, 2013
Executives behind the Hawaiian clothing retailer HulaOut are pleased to announce their expansion into the broader realm of resort wear and accessories with the launch of Tropiholic. Along with their current and expansive inventory of quality Hawaiian themed shirts and accessories, Tropiholic will now offer a wide variety of resort and surf wear, giving their customers a diverse selection of tropical wear for any beach side setting.
As an expert in Hawaiian fashion, this new focus on resort-style wear will offer those in the wider resort market a unique and stylish new brand to purchase from. Tropiholic offers the most extensive selection of men’s and women’s tropical resort wear with styles that include various tropical shirts, sundresses, swimsuits, sandals, jewelry, bags, and more. These new additions will cater to all customers seeking beach side attire, and not just those with Hawaiian themed interests.
Tropiholic will feature a new website separate from that of HulaOut. The addition of the dedicated website will offer customers a destination for all things resort wear, allowing for the largest selection of quality resort goods available in one place at any time. This website gives customers the best online purchasing experience available with timely updates, customer driven accessibility, and an unmatched selection of quality resort and tropical goods.
“Our goal at Tropiholic is to offer the best buying experience possible for those in the tropical resort wear market.” Says Roxanne Howard, CEO and founder of HulaOut and Tropiholic “We believe this experience should be as calm and relaxing as the tropics, and that our products will make you think you’re in paradise before you even arrive.”
The full Tropiholic website launched on Tuesday, February 5th and is currently accepting orders. Tropiholic will also launch their social media presence separate from that of HulaOut, with a Facebook page and Twitter account. Fans and customers can expect updates on new product arrivals, brand partnerships, and all current deals to be posted on the social media pages, as well as insightful infographics, contests, and giveaways.
Tropiholic was created out of the desire to expand from the singular Hawaiian clothing market. With a wide selection of clothing and accessories available for men, women, and children, Tropiholic wishes to clearly establish themselves as a leader in resort wear with a quality selection and responsive website. Through Tropiholic, customers can experience a complete and total immersion into the tropical lifestyle. Lavish scents to awaken the senses, awesome clothes that take you from the beach to dinner, and home & gift items that spark a sense of uplifting tropical ora are just a few of the things Tropiholic can offer any customer.