New study shows 80% of people in the UK quite like Valentines Day, actually.

Share Article

New study of 250,000 tweets by the personalised gifts company Bags of Love (http://www.bagsoflove.co.uk) shows that the UK is a nation of secret romantics. Except in Leicester.

...contrary to the stereotype that the UK is a nation of cynics, 80% of people quite enjoy getting ‘all luvvy duvvy’ on Valentine’s day and that Manchester stands out as the love capital of the country.

A new study by the online personalised gift company Bags of Love (http://www.bagsoflove.co.uk) has shown that, contrary to the stereotype that the UK is a nation of reserved cynics, 80% of Brits quite enjoy getting ‘all luvvy duvvy’ on Valentine’s day and that Manchester stands out as the love capital of the country. Leicester, meanwhile, shows itself to be the least romantic place in the UK to live, come the 14th.

Bags of Love analysed over 250,000 tweets containing the word “Valentine” on the 13th and 14th of February, to get an idea of what people really think about St. Valentine’s Day. As well as the revelation that most of us actually quite like a day of romance, the study showed:

  •     The 80% positive figure holds true, regardless of gender.
  •     People named Lauren were the most likely to be positive about Valentine’s Day. Meanwhile, the name Laura topped the cynics list.
  •     People using Android phones are the most loved up, followed closely by people with Windows & iPhones. Meanwhile, Blackberry users are pretty much dead inside.
  •     The top 5 most positive cities in the UK are – Manchester, Westminster (The rest of London, however, appears way, way, way down the list), Leeds, Glasgow and Birmingham.
  •     Girls were actually 14% more likely to leave buying their gifts until the last possible minute than guys were.
  •     The top 5 least romantic towns and cities in the UK are Leicester, Argyll and Brute, Cardiff, Rossendale and Coleraine.

The full data summary of the data collected can be found on the bags of love blog

About Bags of Love

Bags of love make high quality, personalised and customisable photo gifts such as personalised cushions & towels. The site is owned by Contrado Ltd (http://www.contradoimaging.co.uk), who also run a separate Canvas Printing service, Photo Canvas.

The study was carried out by Michael Curtis, Digital Executive, who can be reached at Michael(at)contrado9(dot)co(dot)uk, or alternatively on 0208 9646229

Share article on social media or email:

View article via:

Pdf Print

Contact Author

Michael Curtis
michael@contrado.com
020 8960 4567
Email >
Visit website